Originally Posted by Brekkie:
“Also interesting to see him confess to being a massive fan of Night and Day as arguably that is the sort of show C4 kind of need - not a tea-time soap but as a one-hour a week bid weird post watershed soap it kind of worked, and I do feel C4 need a more soapy cheaply churned out drama (though with a point of difference) fixed in the schedules alongside the worthy stuff.”
I thought Night and Day was a really interesting idea. It was a soap but had flashbacks, flashforwards, one character even appeared in one episode and made time stand still etc. It was quirky and different and I agree that Channel 4 should maybe go for something like this to play out once a week at 9 or 10pm.
Night and Day didn't really work because I don't think ITV knew what it wanted the show to be and its identity was confusing. It was scheduled at 5pm three times a week and was seen as a teatime soap, but I feel its content was too different and left field for an ITV audience and for it to be viewed as 'teatime soap'. Then it had an omnibus type episode which played out late Thursday nights, which was billed as an omnibus but had extra X rated adult scenes which wouldn't have been appropriate to show at 5pm. So what was the show meant to be? X rated and quirky or your typical teatime soap? It couldn't really be both.
Channel 4 would be a perfect home for a show that wanted to take on the soap genre and play around with it in an adventurous way. ITV was the wrong channel for Night and Day.
On the subject of soaps, have people seen the Emmerdale 40th anniversary trailer? I honestly don't think it's very good and I don't think it'll make the casual floating audience sit up and take notice. It doesn't even promote the live episode itself, just the whole week beginning 15th October. I guess maybe ITV will promote the live episode itself nearer the date? I hope so.