Lol it wasn't that bad

3203 + 678k

With the parade apparantly already a little bit late can we expect BBC One to axe Doctors and Flog it and extend the parade coverage?

Mike, do you have the rating for All Star Mr and Mrs on Wednesday excluding +1?

Thanks DMN


Thats pretty good for More4 and the other Paralympic content.

In finals, over on Two:

Its quite disappointing how this has ended up, I was hoping for another BBC Two hit.


Seems good for what it was (can't help but feel The Beeb are probably reasonably happy Ch4 took the rights though).

--------------------------------
On some of the X Factor press - its the press being the press. Theres some story to the last few weeks of ratings but I do think readers must be starting to ask 'didn't that flop last year?' X Factor numbers are low; Mail is being a bit cheap last night though, never like to see a negative angle when the Paralympic closing ceremony is on :/ Last night X Factor did well considering everything.

The Sun meanwhile is just hypocritical, go on their site and ctrl+f 'X Factor' - its ridiculous.

I was going to reply to this yesterday and forgot (thankfully as it would have made that post even longer). In any case, this isn't a new thing because when I was in the target audience years and years ago there would be plenty of ostensible "adult" fare in the summer holidays schedule, they would show things like Wildlife On One and the old fifties Superman series under the CBBC banner (and of course the ninetes Superman series got regular CBBC outings before Live and Kicking). And that was in the days when they had far less time to fill, not the twelve hours a day they have now.


I don't think Jon Snow was ever going to be massively involved in the closing ceremony, because otherwise Clare and Ade wouldn't have been on the last day at all.


Yes, Live at the Appalling is completely on its last legs, if there's another series I wonder if it might be the last (to be replaced by something exactly the same, of course). The last series was yanked off mid-run. Secret Fortune is a more tempting proposition than this. And Secret Fortune is a good format, I wish people wouldn't just say "lottery quiz" as there are many different quizzes and some of them are good and some of them are rubbish.


Sky One are also showing it as well, God alone knows why, presumably a straight simulcast of the Sky News coverage, but I don't know why you'd seek it out on a channel that hasn't shown anything else of the Games. When they did the Ashes parade in 2005, BBC1 showed it as well as C4, and BBC1 won easily despite C4 showing all the Ashes, so I'm going to predict BBC1 gets at least three times as much as C4.


But as has been mentioned, though, the fact is that without them being at the weekend, they're all shoved in midweek, and I'd rather have an hour on a Sunday rather than an hour and a half on Friday, because it just writes off the whole of the pre-watershed line-up on a couple of nights of the week.


I think it was Ade Adepitan who said that if you asked the athletes who they'd like to see, they would probably have gone for Jay-Z, so I think that was a perfectly good choice, one of the points of the ceremony is to give the athletes a bit of a treat. And regardless of the merits of Coldplay, they are a really bloody famous band.

I forgot about that one!

Thanks, Mike.

Shares time. A rare double yesterday for C4 in Total People and 16-34s, made even more impressive when you consider the ITV1 lineup included X Factor and Corrie. Elsewhere, not a bad day for C5 ratings wise. Even with an all repeat lineup of films, they managed to beat BBC Two in the All Day Shares. And they were also more popular than both BBC One and BBC Two with viewers aged between 16 and 34.

All Day Shares (Sunday 9 September):
Channel 4: 16.5%
BBC One: 15.9%
ITV1: 13.4%
Channel 5: 5.4%
BBC Two: 5.2%

Adults 16-34 Shares (Sunday 9 September):
Channel 4: 13.8%
ITV1: 13.2%
Channel 5: 8.1%
BBC One: 7.2%
BBC Two: 4.4%

www.channel4sales.com/data/overnights

I didn't realise that excluded +1.

I wish I was here earlier. It just had to be New Tricks. But it timeshifted lower than previous episodes.

It's ITV's fault for being so reliant on soaps that they couldn't come up with new hits. Marcus bloody Plantin increasing the number of soaps in a week!! I don't want to see that at the weekend. Give me some peace!

But can't BARB tell when that happens?

But can't BARB tell when that happens and strip those out?

3372 + 131

that's yer lot from me, I will now be mainly in the Tennis thread for the rest of the day

For 'reach' they are stripped out, and if you want to be really clever with the data and spend a lot of processing time it is possible, but what happens if someone watches the last 30 mins of a 1 hr programme on the parent channel, and then catches the first half an hour straight afterwards on the +1, are these viewers to be stripped out, as they have watched on both channels, but only watched the entire programme once?
Thats why the relationship with reach is quite important. For instance, last nights closing ceremony had a reach of 15.5m but an average audience nearly a 3rd of that, so people were either dipping in and out of it, or just couldn't miss something on the other channels. In strange (and very rare) circumstances the reach is actually lower than the consolidated average audience, when people have, watched, recorded and watched back again (often with another member of the family).

They can indeed. I suppose it must be the advertisers' influence, as if the same person watches the same advert twice, that's almost as good as two different people watching it. Again, as with the ITV1/ITV1 HD split, you'd think BARB would adjust the figures for the general public on their website, to better match common sense.

EDIT: but Trickytree points out the practical difficulty of stripping out repeat viewers.

Advertisers are potentially buying two things, total impacts and/or coverage (reach) and so both are important to them and they look at both in the terms of successful outcomes of their campaigns. As a trading model, 'eyes on screen' is a suitable and coherent model in which to base it on and so getting the same person twice may be something you want (to instill the message) or be wastage of your campaign. Either way, its understood and assessed as such.
For programme audiences, there is reach which tells you how many different people have seen some of the programme, the average audience then just tells you on average how many times the programme has been watched in its entireity. Sadly, a lot of this data isn't widely available for general consumption

Mrs Brown's Boys got 5.14m consolidated the week before last, bigger than Casualty and Countryfile!

Thank you, I think they should make the figures more friendly to the general public.

Yeah I told him! But Matt J told everybody on Gallifrey Base.

So when consolidated figures come out +1 viewers shouldn't be included because some have watched twice likewise with overnights? This is confusing!

What I was trying to say is in consolidated, if you watched twice you are counted twice, so my argument is that if that is how consolidated works, then why ignore the +1? Its discounting the 95% of viewers on the basis that 5% have already watched (or whatever the % is). Seems inconsistent and personally for assessing programme audiences, I would include the audience across all channels, whether a +1 or the BBC3 repeat of Eastenders say. But everyone disagrees on that

Cheers Mike! So that's 3.5m inc. HD. Not quite a 5er for me on the RPG then, drat.

Enjoy the tennis. Hopefully Murray can do it.

You have to wonder where that comedy audience is going for the 30 minutes that In with the Flynns is on. They'll watch the third or fourth showing of a Miranda episode and then what's probably the third or fourth showing of a Mrs Brown episode at this point but won't even have In with the Flynns on in the background? Its a very strange situation. Just looking at what the two comedies around it are getting you'd expect Flynns to be 3+ million really. Unless that 2 million mark is where the live audience is for the comedy repeats I suppose.


That's not a terrible timeshift for New Tricks given its audience profile. It stills ends about a million down from where it was last year but all things considered you'd imagine the BBC are probably happy with that. And I have to confess that I'm somewhat surprised that Monday's EastEnders did that well although its timeshift seems pretty consistent across the week.

Top 10 (w/e 02-09-12)

01 - THE X FACTOR (SAT 2009) - 9.36m
02 - CORONATION STREET (MON 2031) - 9.16m
03 - NEW TRICKS (MON 2101) - 8.52m
04 - CORONATION STREET (MON 1930) - 8.38m
05 - EASTENDERS (MON 2001) - 8.37m
06 - DOCTOR WHO (SAT 1922) - 8.33m
07 - EASTENDERS (TUE 1930) - 8.00m
08 - PARALYMPICS 2012: OPENING CEREMONY (WED 2000) - 7.78m
09 - CORONATION STREET (THU 2031) - 7.58m
10 - EASTENDERS (THU 1928) - 7.16m

So much for "The X Factor is doomed" brigade.......

I'm not sure what the value of that would be though. We (as in the people in this thread) might want it but I'm not sure there's really benefit for them.

Keep in mind that the episode in the equivalent week last year had around 12 million (excluding +1) viewers so its still a huge drop of around 2.7 million and that more than the raw number is why people are predicting doom.