Originally Posted by
wrexham103.4:
“but still, £730 for a MOBILE PHONE!! 

wtf!”
But you are purposely choosing the most expensive model!
Thats like looking at the cost of cars from say Ford, totally ignoring the cheaper cars, and then going "OMG look at the price of that - just for a car!". If the cheapest iPhone was that I would agree with you. But its not.
Originally Posted by Stiggles:
“Even still, a Galaxy S3 with a 64gb card weighs in several hundred pounds cheaper and then has more space!”
You may realise the iPhone isn't the only phone where you cannot expand the storage. At least you have the option of buying a higher capacity device. You don't have that with say the HTC One X.