Apple ordered by court to re-write Samsung Notice |
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#1 |
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Apple ordered by court to re-write Samsung Notice
http://www.bbc.co.uk/news/technology-20165664
Thought this might happen - Apple's original notice was not that contrite. |
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#2 |
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I'm not surprised. It was a pretty petulant notice. Not really befitting of such a large and successful company.
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#3 | ||
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Absolutely brilliant. The original was a finger stuck up at the Court - a petty response to a serious issue by a supposedly respected Company. Well done the Court for not taking this nonsense (trying to make it look like the UK Court was wrong and others were right) - and if the next version isn't right, the Apple Director(s) responsible should be prosecuted for contempt.
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Before it disappears, here is the offending part of the original Apple statement on their UK website: Quote:
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#4 |
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They deserve this. Apple has turned into a nasty, petty company. An organisation that once fought for innovation, now attempting to stifle it. The 'apology' was rude and insulting to both Samsung and the UK Courts, so I'm not surprised they have been ordered to do this.
It has to stay on until 14th December so I hope all those Christmas shoppers read the huge banner on their home page that they will undoubtedly have to place on their site.
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#5 | |
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#6 |
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It'll be after "the fold" on the home page of course, but a good deal more visible than an obscure link in the footer. And other than the FT, who have apparently carried a version of Apples statement already (pared down from the website statement) Apple still have some ads to run in the lead up to Christmas...
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#7 |
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That notice was pretty funny though. They put in as many jibes as they could
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#8 |
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#9 | |
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More embarrassment for Apple, according to The Register today:
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Apple has also been reminded that it must display adverts about this Court ruling in five print publications, which it has now started to do. So Apple seems to have been made to give far more prominence to this on its homepage now than it would have got away with if it hadn't sniped at the Court in its original statement!
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#10 |
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Their apologies are a bit like their hardware. They hold stuff back for their next one. Their first apology was 'a game changer'. This apology is 'our most popular apology ever'. Maybe the next one will be 'Apple's most advanced apology in history'?
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#11 |
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The iApology, with retina display.
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#12 |
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The apology is now no longer linked from the front page.
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#13 |
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#14 |
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spin free notice now up.
http://www.apple.com/uk/ looks like the lawyers/marketeers took the night off
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#15 | |
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#16 | |
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#17 |
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Interesting article about how the apple uk site resizes so that the 'apology' is hidden unless you scroll the page regardless of what resolution you view it in. not a tech savvy person so don't know how true this is and whether it is connected to the apology.
http://thenextweb.com/apple/2012/11/...out-scrolling/ |
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#18 | |
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Sneaky! No wonder they wanted 2 weeks originally. So they could come up with as much code as possible to mask the thing. |
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#19 | |
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Hopefully the judge will see this as an attempt to conceal the statement and force them to put it front-and-centre, due to their continual attempts to flout the order. Intentionally coding the page to keep the statement hidden from view isn't exactly complying with the spirit of the law. The best response the courts could give would be to now force them to make it more visible than their own product placement. That would teach them that it would have made more sense to quietly comply with the order and not to try and make a mockery of the British legal system. |
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#20 | |
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And if you do scroll down, by a single keypress or mouseclick, that 'apology' is in the biggest non-header text size on the page and jumps right out at you, far more than their initial tiny link! ![]() So all in all I think the Court did well in getting suitable prominence for the withdrawal, and Apple are doing an even better job in keeping it in the media, due to their ongoing patheticness. It all looks very bad on Apple's corporate image so it can't be bad!
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#21 |
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They are still taking the piss the court should make them put the notice on the front page in a large font and make apple disable any page skipping so any visitors to the apple website have to read the notice before they can enter the site.
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#22 | |
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May be we should do the same when a paper has to print an apology! Before you are allowed to by the paper, you are forced to read a separate printed sheet.
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#23 | |
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#24 | |
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Oh, and I don't think Apple will lose a single sale from this. |
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#25 | |
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really? It won't cripple them,but do you honestly think it won't have any effect on how they're perceived? Perhaps not so much the little wording on their site in itself, but the whole court mess, and the snarky 'apology'. Anyone familiar with all that will be reminded of it when they see the thing on the homepage, and a few more will be informed of it after googling what the 'incorrect' statement was.
not everyone will be shouting about it though, unlike this guy http://www.businessinsider.com/dear-...ng-you-2012-11 Quote:
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