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Olly Murs debut US album pushed back AGAIN!


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Old 14-11-2012, 01:39
Antonio_Villela
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Ok! In Case You Didn't know was set to be released on September 25, but his label decided not to release this album in the US.
1 month later his NEW album was avaiable for pre-order on iTunes, set to release on December 4th, and now they pushed back to APRIL 4TH, 2013!
lol
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Old 14-11-2012, 02:16
Michelle32
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Perhaps the Americans have discovered he's not that good.
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Old 14-11-2012, 02:19
Reven
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And the whole world gasps.
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Old 14-11-2012, 03:16
sjp07
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much like rita ora then? lol. can they please just stop trying to happen already? i dont like either of them and if they are constantly played on the radio here, i might shoot myself(complete exaggeration), though i very rarely listen to the radio anyway, i couldn't tell you what's in the top 40 right now. im so out of touch with my age group, it''s pathetic. i need to get back with it.
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Old 14-11-2012, 05:30
CARA2000
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Sounds like the marketers are not happy with something. Tough decisions for marketers if it is proving difficult to 'create the desire' for the product?

Over here it was obviously easy to promote mediocre act with SC's calling on his 'friends' in the business to put Olly on repeat on the target audience radio stations. In the US it might be quite a bit more difficult?

Any way there has to be some reason and you can bet it has to do with money.
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Old 14-11-2012, 05:49
Chi
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It makes sense since he doesn't have a single on US radio at the moment, and it takes months for airplay to build up to a decent level over there.
And also his Xtra Factor job would make it difficult to promote the album.
It would have been silly to release the album in December.
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Old 14-11-2012, 07:50
Zone_Out
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much like rita ora then? lol. can they please just stop trying to happen already? i dont like either of them and if they are constantly played on the radio here, i might shoot myself(complete exaggeration), though i very rarely listen to the radio anyway, i couldn't tell you what's in the top 40 right now. im so out of touch with my age group, it''s pathetic. i need to get back with it.
Why just cause you`re not a fan why should`nt they at least try?
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Old 14-11-2012, 08:34
Bex.
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isn't it a good thing though? it means he can go over and promote it
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Old 14-11-2012, 09:21
Satnavvy
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Maybe the yanks are not as susceptible to the Emperor's New Clothes as the UK is.
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Old 14-11-2012, 09:39
soullover
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Olly's a fortunate guy. His huge airplay support plus his constant unashamed promotion on XF means he's always in the public eye. I doubt they can replicate that in the U.S.
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Old 14-11-2012, 10:48
iseloid
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True. He got to about 95 on itunes, and then that was it.
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Old 14-11-2012, 10:57
jackbell
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Olly seems a bit too 'Lahndan' for the US market.
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Old 14-11-2012, 11:01
Metal Mickey
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There's always an element of "chicken & egg" in breaking a new act, especially in the US. Do you just put some tracks out and see what happens without media support, or do you go to the media and see what they think without any fan support? This scenario suggests they've gone to radio & TV and been knocked back, so aren't prepared to invest in any kind of campaign, not for now at least, but I'd have to say the odds were always against him...
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Old 14-11-2012, 11:53
Puterkid
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Perhaps the Americans have discovered he's not that good.
Funny
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Old 14-11-2012, 12:01
LouisFelch
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If Robbie Williams with his back catalogue of music and 'hits' couldn't crack the US then I'm afraid Olly has zero chance.
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Old 14-11-2012, 12:07
LunarLegend
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isn't it a good thing though? it means he can go over and promote it
My thoughts exactly.
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Old 14-11-2012, 12:25
sjp07
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Why just cause you`re not a fan why should`nt they at least try?
I'm clearly not the only one. Rita Ora has tried and failed numerous times. Even them forcing her into the VMAs and giving her a commercial didn't make people want to buy her music. Olly has been much less pushed down our throats, but I did find it a bit over the top that he had to shoot his video in front of the GG bridge to make it more American or something, which was pointless because no one bought it anyway. Usually new artists will get some kind of following here even if it isn't huge, but those two really don't. With Olly maybe it is promotion or maybe his song wasn't that great. With Rita, it's definitely the music. She's been promoted all over TV, put into Jay-Z's summer festival that was one of the most watched things online this year, and radios still wont play her stuff, especially urban radio. She got a number 1 on the dance chart if that's any consolation.
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Old 14-11-2012, 12:28
drakhen
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This is hardly a shock. He had a huge promo opportunity with supporting One Direction on tour and still Heart Skips a Beat only barely scraped the Billboard Hot 100. The performance of The Wanted and Cher Lloyd's albums show you need more than one hit to make it in the States.
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Old 14-11-2012, 15:45
iseloid
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Olly seems a bit too 'Lahndan' for the US market.
Adele just sold 10m albums there. You were saying?
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Old 16-11-2012, 18:40
PCRose
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Lucky USA I say..

It's obvious that they want to squeeze the UK market till it squeaks getting every last ounce of sales over here without him having to split his time over there promoting for possibly very little return.
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Old 19-11-2012, 12:57
Gill P
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Adele just sold 10m albums there. You were saying?
But Adele is talented!
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Old 19-11-2012, 13:13
Ryan11
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Maybe it's because he FLOPPED!?
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Old 19-11-2012, 13:23
hurley
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I thought the Americans would love his English cheeky chappy routine. I reckon he'd clean up if he went out on the pull over there!
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Old 19-11-2012, 13:24
jackbell
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Adele just sold 10m albums there. You were saying?
I said he might be a bit too 'Lahndan' for the US market. Do want me to say it again?
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Old 19-11-2012, 13:24
Ryan11
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I thought the Americans would love his English cheeky chappy routine. I reckon he'd clean up if he went out on the pull over there!
Not in this day & age lol.
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