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the worst managed winner ever


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Old 05-12-2012, 15:08
bionicfrank
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who in your opinion was the most mis-managed winner of x factor? For me shayne ward was managed badly. i did think that he would be big but was fed a diet of bad material and covers. no surprising that mr walsh was his 'manager'
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Old 05-12-2012, 15:11
Mr Jazzman
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Matt Cardle, wtf happened?
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Old 05-12-2012, 15:12
researchshirley
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He's probably the only one who could have made it but fell by the wayside. I'm not convinced that there's been anyone else who ought to have been big but subsequently failed.
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Old 05-12-2012, 15:13
Zack06
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I think Alexandra.....so many mistakes made by her label/management....

Throwing away her duet with Bruno Mars
Failing to release Overcome in the US despite her US deal with Epic and all the buzz
Pushing back The Silence to the 5th single when it should have been the 3rd
Then RCA scrapping her original 2nd album and the mess that followed from there....so glad she's finally fired her management.

I have to say that Modest really are a dreadful management company. Pretty much all X Factor alumni were signed to them. Alex has fired them, Rebecca has fired them, Cher has fired them and it speaks volumes that they weren't chosen to sign any of this years contestants.
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Old 05-12-2012, 15:14
abrightyz
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leon jackson.
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Old 05-12-2012, 15:16
twingle
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who in your opinion was the most mis-managed winner of x factor? For me shayne ward was managed badly. i did think that he would be big but was fed a diet of bad material and covers. no surprising that mr walsh was his 'manager'
Shayne was huge for about 3 years. I don't remember many covers on his album and the life of a teen pop star has a shelf life so not sure what else his management could have done . At least he now has a career still in music. Look at the charts back then and the majority of the acts are not around
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Old 05-12-2012, 15:19
twingle
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I firmly believe leon ruined it for himself. His appearance on the X Factor was car crash tv. He was so nervous. I am sure he would have been better in a boy band to help with the nerves. Shame as I loved his voice. It really had a lovely tone to it but then we already had Michael Buble so not sure we needed an inferior one
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Old 05-12-2012, 15:19
LandslideBrad
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Leon Jackson he was amazing


Oh and Shayne Ward in between his second and third album, wtf happened and where did he go?
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Old 05-12-2012, 15:19
phill363
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Shayne was huge for about 3 years. I don't remember many covers on his album and the life of a teen pop star has a shelf life so not sure what else his management could have done . At least he now has a career still in music. Look at the charts back then and the majority of the acts are not around
Shaynes downfall was the huge gap between his 2nd and 3rd album and he just dropped off the radar with his fans moving on
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Old 05-12-2012, 15:22
Satanel
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Alexandra had unbelievable potential and has been managed appallingly. The other winners that have flopped... aka everyone other than Leona, didn't really have the potential to be huge.

(I also thought Joe was handled horrendously).
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Old 05-12-2012, 15:33
Yeah_Jackie
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I'd have to say Shayne Ward. I thought he was one of the most talented winners and was of his time.

Disastrous management ruined that guys potential and career.
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Old 05-12-2012, 15:38
earldbest
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Shayne. He actually fared well in the charts before the long gap.
Alexandra. I haven't heard much from her after her first album.
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Old 05-12-2012, 15:39
C14E
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Another vote for Shayne. He showed he could actually sell some records and that was with fairly poor material as well. The third album gap and coming back with an awful cover was just a disaster.

Alexandra Burke went from selling 800,000+ albums to selling 15,000 so her second era can safely be classed as an utter disaster.

Leon, Joe and Steve never had any real potential to begin with. Matt actually did alright in the end, I'm somewhat surprised that they (Columbia? Syco?) dropped him given his album sales.
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Old 05-12-2012, 16:56
billiesmith
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Another vote for Shayne. He showed he could actually sell some records and that was with fairly poor material as well. The third album gap and coming back with an awful cover was just a disaster.

Alexandra Burke went from selling 800,000+ albums to selling 15,000 so her second era can safely be classed as an utter disaster.

Leon, Joe and Steve never had any real potential to begin with. Matt actually did alright in the end, I'm somewhat surprised that they (Columbia? Syco?) dropped him given his album sales.
Funny that Joe was immediately signed by another record label, if he had no real potential
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Old 05-12-2012, 16:57
bettingcritic
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leon jackson for sure, he never really got anywhere whatsoever.
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Old 05-12-2012, 17:05
C14E
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Funny that Joe was immediately signed by another record label, if he had no real potential
Decca took him in a new direction. Syco tried to make him a popstar and it just wasn't happening. He has gone on to find his niche and that's great. But as a mainstream popstar, no real potential, IMO.
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Old 05-12-2012, 17:06
jackbell
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Funny that Joe was immediately signed by another record label, if he had no real potential
He didn't just get "immediately signed" though. Joe managed to win another singing contest and capture a whole new audience - then quickly released another album which sold really well.

He bounced back through determination, talent and good luck. His comeback should have won some kind of award. It proves you don't just have to go on a skating show after the X Factor fails you to become a pop star.
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Old 05-12-2012, 17:11
billiesmith
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He didn't just get "immediately signed" though. Joe managed to win another singing contest and capture a whole new audience - then quickly released another album which sold really well.

He bounced back through determination, talent and good luck. His comeback should have won some kind of award. It proves you don't just have to go on a skating show after the X Factor fails you to become a pop star.
He was signed by Decca/Universal BEFORE he won PSTOS. I am not saying one had nothing to do with the other as it was Rolando Villazon that recommended him to Decca, but when he was signed there was no guarantee that he would win
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Old 05-12-2012, 17:23
twingle
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He was signed by Decca/Universal BEFORE he won PSTOS. I am not saying one had nothing to do with the other as it was Rolando Villazon that recommended him to Decca, but when he was signed there was no guarantee that he would win
And he did very well with his album of covers but the last one hasn't sold well at all. See it isn't just syco's fault that records don't do well.
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Old 05-12-2012, 17:30
So 3008
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Shayne Ward.

Two successful albums with hit singles and arena tours, and it's all going so well until Leona Lewis comes along and totally dwarfs his success making Cowell completely lose interest in him (like Leona and One Direction now!) Three years latter when Shayne finally comes back seemingly having been on Mars, he returns with a total nonentity album campaign which seemed to only be released so Syco could drop him.

If there was ever a mascot for Syco's shiteness it's Shayne Ward.
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Old 05-12-2012, 17:46
billiesmith
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And he did very well with his album of covers but the last one hasn't sold well at all. See it isn't just syco's fault that records don't do well.
I don't think I suggested it was
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Old 05-12-2012, 18:06
Popsmartz
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Matt Cardle, wtf happened?
Matt made two albums. The first, entitled 'Letters' was a co-written poprock album, complete with a cover track and Gary Barlow-penned lead single sold 285k in 12 months. Matt and his people claimed 'platinum sales' about 8 months ago. Truth is, it is still not certified platinum today and appears unlikely ever to get there. Matt was dumped by Sony Columbia earlier this year. He or his PR people (his PR has been a complete disaster from day one) decided, unwisely, to claim that he had left Sony owing to artistic differences. Swallowing this whole, some of his hardcore fans speculated that he had in fact jumped ship to rival mega-player Universal. One fan recently claimed here on this forum that Columbia had wanted to keep Matt on as a songwriter, a bizarre claim considering that they hadn't even allowed Matt to write songs for his own album without 'help' from established professionals. A quick look at the sales figures explains the truth about Matt's 'parting' with Columbia records. Months later, it was announced that Matt had joined a small label called 'So What?' and he soon after released a second co-written solo album, including a cover of 'First Time Ever I Saw Your Face', a song he had sang twice on X Factor and had previously released on an EP during his Columbia period. Some big money was spent on targeted promo (TV ads at peak times, around shows like X Factor and Coronation Street) but after debuting at #8 it plummeted down the charts and to date has sold 34k in five weeks. Hope that answers your question.
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Old 05-12-2012, 18:19
Hassaan13
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And he did very well with his album of covers but the last one hasn't sold well at all. See it isn't just syco's fault that records don't do well.
It still ended up at #8. I don't know of the sales numbers.
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Old 05-12-2012, 18:22
troy4783
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Shayne and Alexandra I would say Shayne had so much potential.
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Old 05-12-2012, 18:42
AMS13
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Matt made two albums. The first, entitled 'Letters' was a co-written poprock album, complete with a cover track and Gary Barlow-penned lead single sold 285k in 12 months. Matt and his people claimed 'platinum sales' about 8 months ago. Truth is, it is still not certified platinum today and appears unlikely ever to get there. Matt was dumped by Sony Columbia earlier this year. He or his PR people (his PR has been a complete disaster from day one) decided, unwisely, to claim that he had left Sony owing to artistic differences. Swallowing this whole, some of his hardcore fans speculated that he had in fact jumped ship to rival mega-player Universal. One fan recently claimed here on this forum that Columbia had wanted to keep Matt on as a songwriter, a bizarre claim considering that they hadn't even allowed Matt to write songs for his own album without 'help' from established professionals. A quick look at the sales figures explains the truth about Matt's 'parting' with Columbia records. Months later, it was announced that Matt had joined a small label called 'So What?' and he soon after released a second co-written solo album, including a cover of 'First Time Ever I Saw Your Face', a song he had sang twice on X Factor and had previously released on an EP during his Columbia period. Some big money was spent on targeted promo (TV ads at peak times, around shows like X Factor and Coronation Street) but after debuting at #8 it plummeted down the charts and to date has sold 34k in five weeks. Hope that answers your question.
To quote Matt: He explained: "I was given the opportunity to stay at Sony, do some writing and 'see how it was going to go' or walk away and go it alone. And I chose to walk."

Cardle's debut album Letters reached platinum status in February after shipping 300,000 copies (he sold over 270,000 copies).
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