Originally Posted by calico_pie:
“I think the main benefit of the Surface is also its main weakness - ie the tablet / laptop combination. There are better tablets out there, and there are better laptops out there, and most people will want one or the other, rather than a single device that isn't as good at either.
Instantly reducing the market demographic to "people who do want a laptop / tablet combo".”
Some broad-brush assumptions there, let's try and set out this "jack of all trades" notion a bit more rigorously. We are going to compare like with like here (i.e. pure Windows 8 tablets and laptops) to isolate the issue from a Windows vs iOS issue.
Tablets
What makes it worse than a pure tablet? Maybe weight and 16:9 aspect ratio? The question for each person is does the addition of laptop features and benefits outweigh the costs over a pure tablet or not?
Laptops
What is the loss compared to a similarly priced tablet? Difficulty using it on your lap? Keyboard is not as great? Fixed angle for screen? Versus the addition of tablet features such as increased portability: use in more use cases - the tablet use cases, an acceptable keyboard mitigates.
Hybrid
Ideal as a hybrid?
The point of me doing this is to show that yes it may not be as tablet-y as a pure tablet or laptop-y as a pure laptop. But the benefits of having a bit of both may outweigh any cons without needing a person to actively want a hybrid.