Did ITV promote Tangled at all?

That's a very highly rated film and I think they should have made more people aware that it was going to be on. The most successful Disney film for many years. I might be wrong but I don't think they promoted it at all on ITV.

It was going to be hard enough anyway with the title itself as anybody who wasn't familiar with it would know what it was about when flicking through the schedules.
They needed to promote it more like the BBC do when they trail what is going to be on.

I never realised this yesterday, but The Sun are actually right!

Outnumbered Breakdown
21:35 - 7.06m (28.0%)
21:40 - 7.30m (29.0%)
21:45 - 7.27m (29.1%)
21:50 - 7.35m (29.5%)
21:55 - 7.63m (30.3%)
22:00 - 8.39m (33.9%)
22:05 - 8.64m (34.8%)
22:10 - 9.10m (36.9%)

Versus:

Mrs Brown's Boys Breakdown
22:15 - 8.59m (35.5%)
22:20 - 8.71m (35.9%)
22:25 - 8.83m (36.8%)
22:30 - 8.85m (37.3%)
22:35 - 8.85m (37.6%)
22:40 - 8.87m (38.1%)

With some of the movies over Christmas I'm not sure what channel I'm on. Seems weird seeing Toy Story on ITV. And I thought for a few seconds I was on ITV with Happy Feet but it's on BBC1 today. I have no idea which channel has which movies from which studios! They seem to be holding onto some for shorter periods too.

You don't use peaks for scripted programming though, it makes no sense at all, especially a peak that was at the end, which makes it look like it was only because people were tuning in for whatever is on next!

I certainly didn't expect that. If Outnumbered had 9m by the end, why didn't that carry on into Mrs Brown's Boys?

Well that's a surprise as I thought Mrs Brown's Boys would have peaked higher.

But still, that MBB rating is higher than most episodes of X Factor this year, and will also be when it consolidates. Then again, we thought SPOTY would timeshift well but it barely budged from it's overnight figure.

And that would be my next question!

I think because SPOTY was live those that wanted to see it watched it on the night. MBB on the other hand adds a lot with timeshifted viewing.

I appear to have come to the party late, so rating review, then selected replies to others post.

ITV looks poor, Downton didn't even manage 7 million (without +1), wasnt that rating 10 million odd last year? Paul O Grady did well, but not that much better than it normally does.

over on the BBC, Shrek did well enough, but it wont repeat as well as the previous movies, Doctor Who is disappointing considering how excellent it was, but then it was very early. EastEnders won the night, despite the disappointing Max reveal, which IMO stopped it from reaching 10 million, but since it won the night, maybe that is victory enough, considering where it was even 2 weeks ago.


maybe I need to have more faith in the show

cylon6 well posted list, on a day like yesterday, its good to see the shows listed like that.

Outnumbered ratings went up a lot at 10pm when lots of people tuned in early for Mrs browns boys and some people might have been tuning in expecting BBC news at ten. Thats why it peaked so high.

So EE wins the night (and almost bang in line with my prediction on the RPG...9.5m). I watched the last 35mins of EE last night too. It was good, but the death was disappointing. Corrie did really well. Not down too much y-o-y. 2011 and 2010 both averaged 9.0m. Corrie has bounced back on Xmas Day after a few dud years. The Emmerdale scheduling was just ridiculous. Why they decided to split it is anyones guess.

DA and CTM both posted very underwhelming overnights especially the former. I can't see it time-shifting enough to top the day though. I think it will be close between EE and Corrie.

DW did very well in its eary slot and pretty much where I expected it to be. I'd like to see a 10m+ final rating for it. SCD underperformed for the second year running. Maybe its time to ditch the Christmas Special. Even I watched SCD last night for the first time ever!!

The Royal Family was utter garbage IMO and it should be lucky it got what it did. Never really watched it before tbh and I won't be watching it again.

Last night I watched:
Doctor Who (live)
SCD (live)
Emmerdale 5.30 & 7.00pm episodes (starting watching both at about 7.00pm)
Corrie (watched about 8.00pm)
EE (last 35mins live)
Royal Family (live)

That's people switching on for MBB. And then Outnumbered viewers who don't like MBB would have switched off. Three in this household watch Outnumbered but not MBB. Also 10.15 might have bedtime for some (kids allowed to stay up for Outnumbered but not MBB?) or time to go to midnight mass.

I didnt mind Dereks death, I was not up for a "Who killed Derek?" storyline, not after the "Who shagged Kat?" storyline

D.M.N. do you happen to have a full 5 minute breakdown from 15:00 onwards? Many thanks!

http://www.bbc.co.uk/mediacentre/lat...audiences.html

You watched EastEnders I watched Corrie

Just the last 35mins!

I have access to it, but there are one or two other pieces of data I want to post.... which I will be doing soon.

Ooh thank you!

It'll be that and also a few 8 Out of 10 Cats/Spice Girls viewers tuning in a bit early for MBB as both C4 and ITV's ratings went down at 10pm.

was the idea of two long drama eps going out on xmas day ever going to be a good idea being aware of unusually short attention spans of the population during to family and what not -lessons to be learned for all for 2013 methinks

Well that's something I supose

In that case Outnumbered should have come out on top on average.

When was the last Christmas Day that BBC1 didn't win ?