Originally Posted by David (2):
“even if you are lucky enough to get the channel where you live, who is to say people will view the channel? I mean with so many channels on offer, why bother with a local tv station. I dont know anyone who would choose a local tv offering over say Sky One, Sky Sports, films (inc DVD, BluRay, Online), and countless others.
Sounds too limited to me.”
the question is what unique local content can a small city, (or even large town) provide its viewers, and is TV even the best way to provide that content.
I would argue that beyond reading the local paper, and providing local council information, not much. Ok so come time for local elections, it may come into its own, but quite where all the good local talent is going to come from for this, is anybody's guess.
Best case, this ends up looking like the TV version of BBC local radio, or it ends up in the hands of local university's, with students eager to prove themselves.
There certainly isnt anything local commercial radio can bring to the mix, meanwhile local papers may worry about competition for advertising, this assuming that your local chip shop, really wants to run a TV ad, much cheaper (in terms of ad production costs) to place an ad in the local paper.
The other option of course, is the US model, where local people can buy air time, for themselves.
Whatever can or can not be provided in terms of content, I am far from convinced that TV is the way to go, online seems the best bet, and that will only be a sort of local YouTube, largely piggy backing off the local newspaper website,
Looking at my local paper, I might like to do a follow up video about
this article, and have it air on my local TV station, but really people wont tune in for it, it needs to be online, where people will see it. People wont watch my interview the people behind this on TV, but those with an interest may well share it around the web.
meanwhile, just look at the quality of that article, its dreadful, I found much more interesting and worthwhile information on Twitter and the companys website.
Another joy of online, is the comments section, and on the localised level, it may well be possible for those comments to have genuine input into future productions. This is much harder with TV, but if you offer people a local TV channel to serve them, alot will expect it to be alot more responsive to comments than regional TV news currently is.
In terms of content, you could end up inviting the leader of the local weight watchers group on, or maybe giving some air time to something like the Greeniveristy
http://www.greeniversity.org.uk/sear...::Peterborough
where local people teach skills to other local people.
Its almost needs to be the extra thing, to add to something that a local service is already running, rather than the usual top down service.