Originally Posted by superseasquirt:
“Great video. He's come a long way since the WWC and RFYL videos.”
He had no input in how those videos were made though.
I missed it but looks like the video was shown on Daybreak. I have just set the Sky+ on ITV+1 in case it hasn't been shown on that segment yet. There's nothing like seeing it on the TV.
ETA
Bea @MinkyBea 24m
Good to see snippet of @matt_cardle_uk & @MelanieCmusic #LovingYou on Daybreak...& news of a PA there on 16 August ..double whoop!!!
So it's the snippet this morning and an appearance just before release date - that's great. I actually think showing the snippet when the video is actually released is better - if a casual viewer saw and liked it, they can go and view it immediately and may get fully hooked, whereas if they had to wait a few extra days they may just forget to bother.