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UKTV Drama to launch - July 8th |
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#51 |
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I imagine the DOG will be the same as Yesterdays, a letter on top with the full name underneath. I imagine all the UKTV channels will eventually re-brand this way.
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#52 |
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Quote:
I imagine the DOG will be the same as Yesterdays, a letter on top with the full name underneath. I imagine all the UKTV channels will eventually re-brand this way.
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#53 |
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YESTERDAY were showing old episodes of "Keeping Up Appearances" last night. They must really be struggling for content.
No doubt this is the sort of show which will end up on Drama now. Which begs the question, if Yesterday are short of content then how are they going to fill their schedules? There are only so many WW2 documentaries out there.
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#54 |
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YESTERDAY were showing old episodes of "Keeping Up Appearances" last night. They must really be struggling for content.
No doubt this is the sort of show which will end up on Drama now. Keeping Up Appearances has been on Yesterday weekdays for a couple of weeks now. |
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#55 |
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What does yesterday really stand for? programmes that are 10 years old?
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#56 |
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Yesterday came out of the UKTV rebrand and may, once UKTV Drama is up and running, turn back to more history content.
Of course each of the company's channels on freeview need to appeal to wide cross section of people so putting shows on like Summer Wine etc. can draw in viewers plus some of their documentaries are rather watchable. I wish they would dig through some of the BBC things like Micheal Woods search for Troy etc. as for it's time the show was cutting edge and even now is watchable. I must admit until Drama goes live we won't really know if this will cause an improvement across the board or just give everyone another reason to beg UKTV to not repeat the same show ten times in 12 months. |
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#57 |
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I've noticed even Keeping Up Appearances is on Yesterday as well. I like the Sounds of the 60's programmes they show.
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#58 |
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Keeping Up Appearances appeared suddenly a few days after they had begun a re-run of The Fall and Rise of Reginald Perrin, which I was watching. For some reason this was pulled after about four episodes and the printed TV guides were out of date for the next week.
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#59 |
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Keeping Up Appearances appeared suddenly a few days after they had begun a re-run of The Fall and Rise of Reginald Perrin, which I was watching. For some reason this was pulled after about four episodes and the printed TV guides were out of date for the next week.
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#60 |
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What does yesterday really stand for? programmes that are 10 years old?
Then around 2010 they started showing historical fictional drama like Colditz and Secret Army which was great too as these excellent shows had been ignored by the other channels. But when it comes to the likes of Keeping Up Appearances, Lovejoy, Reginald Perrin and Last of The Summer Wine then the whole channel becomes a bit of an enigma. It appears to have lost its way somewhat, perhaps through lack of quality content or funding. I would love to see repeats of the old BBC Timewatch documentary specials on Yesterday and leave the light-hearted comedy shows to the new UK Drama channel. |
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#61 |
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Yesterday was best when it focused on documentaries like "Monarchy" and "World at War"
Then around 2010 they started showing historical fictional drama like Colditz and Secret Army which was great too as these excellent shows had been ignored by the other channels. But when it comes to the likes of Keeping Up Appearances, Lovejoy, Reginald Perrin and Last of The Summer Wine then the whole channel becomes a bit of an enigma. It appears to have lost its way somewhat, perhaps through lack of quality content or funding. I would love to see repeats of the old BBC Timewatch documentary specials on Yesterday and leave the light-hearted comedy shows to the new UK Drama channel. |
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#62 |
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I would love to see repeats of the old BBC Timewatch documentary specials on Yesterday and leave the light-hearted comedy shows to the new UK Drama channel.
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#63 |
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But when it comes to the likes of Keeping Up Appearances, Lovejoy, Reginald Perrin and Last of The Summer Wine then the whole channel becomes a bit of an enigma. It appears to have lost its way somewhat, perhaps through lack of quality content or funding.
(just for the record, I don't particulary agree with aiming channels at specific demographics either, but in UKTV's case it makes a bit more sense due to the sheer amount of programming they have access to, and the limited amount of channels they have on Freeview) Quote:
I would love to see repeats of the old BBC Timewatch documentary specials on Yesterday and leave the light-hearted comedy shows to the new UK Drama channel.
I'm not sure Drama is the right place for them either! They are sitcoms, not comedy dramas, and out of the Freeview channels UKTV have, Yesterday probably is the best fit. What it actually shows is that UKTV probably need to launch GOLD on Freeview, as these shows must be doing pretty well for them for them to replace some of the history aspects of what is supposed to be a history channel.edit actually, I just realised that UKTV probably are, to some extent, repositioning their Freeview channels to cover certain demographics: Dave - younger male viewers Really - younger(?) female viewers Yesterday - older male(?) viewers Drama - older female(?) viewers |
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#64 |
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edit actually, I just realised that UKTV probably are, to some extent, repositioning their Freeview channels to cover certain demographics: Dave - younger male viewers Really - younger(?) female viewers Yesterday - older male(?) viewers Drama - older female(?) viewers |
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#65 |
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this could actually work out... i remember an old Sky Soap? which used to show old drama stuff, soaps etc it does have an audience cos why would they launch it? this could be the relaunched version?
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#66 |
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I think part of the problem might be that UKTV want to show these old comedies on Freeview, and only Yesterday fits the required demographic. That's the problem with having genre-based TV channels, whereas something like Dave which has an ambiguous enough name to not be genre-based and merely aimed at a specific demographic, has more flexibility to show a variety of different types of programmes.
(just for the record, I don't particulary agree with aiming channels at specific demographics either, but in UKTV's case it makes a bit more sense due to the sheer amount of programming they have access to, and the limited amount of channels they have on Freeview) I'm not sure Drama is the right place for them either! They are sitcoms, not comedy dramas, and out of the Freeview channels UKTV have, Yesterday probably is the best fit. What it actually shows is that UKTV probably need to launch GOLD on Freeview, as these shows must be doing pretty well for them for them to replace some of the history aspects of what is supposed to be a history channel. edit actually, I just realised that UKTV probably are, to some extent, repositioning their Freeview channels to cover certain demographics: Dave - younger male viewers Really - younger(?) female viewers Yesterday - older male(?) viewers Drama - older female(?) viewers Drama’s target audience is ABC1 adults and the on-air and off-air creative for the channel includes a dynamic logo and complimentary idents created by design agency DixonBaxi. http://www.broadbandtvnews.com/2013/...a-on-freeview/ I read somewhere that this new channel would also be on satellite (presumably as part of one of Sky's entertainment packs) and it'll be interesting to see if it replaces the dire Blighty which has such poor viewer ratings. I have no doubt that UKTV Drama will be a ratings success. |
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#67 |
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UKTV done their market research and this new channel will be aimed at wealthier adults of both genders:
Drama’s target audience is ABC1 adults and the on-air and off-air creative for the channel includes a dynamic logo and complimentary idents created by design agency DixonBaxi. http://www.broadbandtvnews.com/2013/...a-on-freeview/ I read somewhere that this new channel would also be on satellite (presumably as part of one of Sky's entertainment packs) and it'll be interesting to see if it replaces the dire Blighty which has such poor viewer ratings. I have no doubt that UKTV Drama will be a ratings success. |
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#68 |
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It won't be replacing Blighty, they've stated that Drama will be their eleventh channel in the family. It is surprising they haven't done anything to improve Blighty, I really did think it would be the next channel to come to Freeview.
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#69 |
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Join Date: Feb 2013
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They may be just seeing what different mix of content get what viewing figures........ After all that is what it is all about.
They could just be exploring their audience viewing figures response. |
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#70 |
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Join Date: May 2013
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Wait, there's no circle around that logo... It doesn't feel right. Unless with the Y for Yesterday and now the D for Drama, are we gonna see new channel looks/DOGs that are just one big letter logos and the full name underneath?
Sort of like Microsoft Office with their W, X, O, P, A etc. for their products. |
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#71 |
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On http://network.uktv.co.uk/ it dos show the yesterday Y in a circle so no don't think so!
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#72 |
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what number is this on?
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#73 |
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It won't be replacing Blighty, they've stated that Drama will be their eleventh channel in the family. It is surprising they haven't done anything to improve Blighty, I really did think it would be the next channel to come to Freeview.
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Agreed though there is in my view anyway I a lot of content that could be put on Blighty! I sware UKTV People was better than Blighty! Maybe if they decide to launch another channel on freeview it will be a BETTER Blighty!
) and I am surprised that UKTV are keeping it.
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#74 |
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I am ever so grateful that UKTV did not decide to inflict Blighty on Freeview viewers and Drama will no doubt be a much better channel when it arrives next month. Blighty's logo really ought to be a yellow lemon because that channel has such dire ratings (BBC Parliament has about 5x more viewers!
) and I am surprised that UKTV are keeping it. |
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#75 |
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Blighty is a niche channel in the documentary genre, it's possible that UKTV wish to keep a presence in that genre. I would agree that they could widen the scope of the channel somewhat, maybe beefing up the documentary and reducing lifestyle content. As it stands the channel doesn't seem to have a real target audience.
Ever since it was rebranded to Blighty I thought it was always too narrow a scope for the channel without it showing very similar content to yesterday! Take it back to UKTV People and beef it up a bit! |
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) and I am surprised that UKTV are keeping it.