Originally Posted by rwebster:
“Dull? I think this has been a pretty good first two weeks! (Sixteen days, but thereabouts.) I agree that a freshen-up would be cool at some point, but I think the format still works. It's one that lives or dies on the strength of its candidates, and I think there's some truth to the idea that S8 was a little flatter than most, but I reckon S9 is one of the most interesting batches they've produced, so... eh!”
Its more interesting, but they have done something a bit dangerous with the casting. Usually, you have some smart but relatively quiet person waiting to emerge for the win, and some more making the final, as the loud mouthed and the plain foolish crash and, eventually, burn, and Lord Sugar disposes of the also rans.
This series they have cast big characters in almost all of the slots which means someone more unusual may well emerge. A loud mouth may actually turn to have merit, or someone who fits some stereotype may prove to be much more. One problem is that the dead wood may be more prominent, but more likely to be kept in by Lord Sugar because they are types he finds it difficult to fire. That means more failures on tasks and the moderately able may go early - as there's no one else to go. The bigger problem is that much of the viewing public only sees stereotypes, rejects anyone unusual, and judges irrelevant things like looks, accents, or hairstyle and make up. Thats true of every other show from Big Brother to X factor - though an Apprentice audience may have different tastes. You end up with many viewers still backing stereotypes they fall for, and never understanding why the winner won. In most shows, the viewers have their way because there's a public vote, and, on shows like later Big Brothers, they usually fail to understand the stories on offer - but here there's only one vote.
Its going to be interesting to see if they do manage to produce some show journey stories - and, if they do, how many viewers will follow them.