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Digital Spy Apprentice: Task Three Boardroom |
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#26 |
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Join Date: Oct 2009
Location: The United Kingdom
Posts: 8,407
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Quote:
Helios chose Ecuador as their destination. Definitely an unexpected choice. What was the inspiration behind this idea?
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#27 |
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Join Date: Dec 2010
Location: United States
Posts: 6,961
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I suggested Ecuador - specifically the Galapagos, initially - as I thought it was just that: an unexpected choice that would certainly put us on the map. We didn't want to make yet another trip to places where people always vacation; rather, we wanted to turn the unconventional into something accessible by truly bringing patrons one step closer to nature.
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#28 |
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Join Date: Nov 2010
Location: Berkshire
Posts: 16,438
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At the very start of the task I suggested an idea that we went for something out of the ordinary. Places like Florida, southern Europe or France are very predictable and we wanted to challenge ourselves by finding somewhere a lot more interesting.
Somewhere that you don't see everyday, somewhere that offers plenty of brand new, unique, experiences. Then Justin suggested Ecuador & the Galapagos Islands and I absolutely loved the idea of it because of the nature based aspects to it. It's something that would be suitable for all the different groups, and we could pitch all three in different ways and in conclusion I do feel we've made three fantastic package deals for the different group demographics. |
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#29 |
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Join Date: Oct 2012
Posts: 7,587
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I think we all wanted somewhere that had things to it that would appeal to all of the demographics, and not be an obvious choice. There were a few suggestions that would have worked, but Ecuador was the most popular amongst the group.
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#30 |
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Join Date: Oct 2009
Location: The United Kingdom
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Quote:
At the very start of the task I suggested an idea that we went for something out of the ordinary. Places like Florida, southern Europe or France are very predictable and we wanted to challenge ourselves by finding somewhere a lot more interesting.
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#31 |
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Join Date: Nov 2008
Posts: 18,505
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One of the main criticisms from the buyers was that is was far too expensive, especially for a family with children. Thoughts?
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#32 |
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Join Date: Nov 2010
Location: Berkshire
Posts: 16,438
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Quote:
It was actually me who suggested we avoid cliches like Florida
![]() ![]() ETA: Just looked at the chatlogs and you did mention the word 'cliche' but only seconds before I mentioned it. |
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#33 |
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Join Date: Dec 2010
Location: United States
Posts: 6,961
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I am going to be honest and say I haven't seen the pitch for the family with children. I know that my pitch was exceptionally affordable considering the age bracket, so I don't particularly think that the Over 60's package was too expensive.
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#34 |
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Join Date: Nov 2010
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Quote:
One of the main criticisms from the buyers was that is was far too expensive, especially for a family with children. Thoughts? Edit: Although I definitely agree there was quite a bit of confusion over the pricing. in fact, costing in general easily was the nightmarish part of the task. |
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#35 |
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Join Date: Oct 2009
Location: The United Kingdom
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Quote:
One of the main criticisms from the buyers was that is was far too expensive, especially for a family with children. Thoughts? |
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#36 |
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Join Date: Nov 2008
Posts: 18,505
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Quote:
For what the holiday was offering, I do feel although quite pricey - it was something that was definitely affordable.
Do you not feel one or two of the activities could have been sacrificed (or swapped) for the sake of a more affordable price?
Or did you feel it wasn't possible to have a more affordable holiday that would still be very enjoyable? |
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#37 |
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Join Date: Nov 2008
Posts: 18,505
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And Harmonia, whose idea was it to choose Italy? A lovely country, no doubt, if not a bit predictable.
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#38 |
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Join Date: Oct 2012
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Quote:
Do you not feel one or two of the activities could have been sacrificed (or swapped) for the sake of a more affordable price? Or did you feel it wasn't possible to have a more affordable holiday that would still be very enjoyable? EDIT: I mean David 'Tyjet', not David 'Carlisle'. Just so it's clear.
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#39 |
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Join Date: Nov 2010
Location: Berkshire
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Quote:
Do you not feel one or two of the activities could have been sacrificed (or swapped) for the sake of a more affordable price? Or did you feel it wasn't possible to have a more affordable holiday that would still be very enjoyable? Although quite expensive, I do think it was well worth what is consisted of. It was the main bulk and focus of the holiday and it's ideal target audience is families. |
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#40 |
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Join Date: Dec 2009
Posts: 4,221
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Quote:
And Harmonia, whose idea was it to choose Italy? A lovely country, no doubt, if not a bit predictable. |
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#41 |
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Join Date: Jan 2012
Posts: 5,118
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I believe it was Katie's idea for Italy and a rather good one as well as Italy is a beautiful country and has lots of areas that are well suited too all families, Students and 60+ as well.
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#42 |
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Join Date: Jun 2011
Posts: 14,104
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Quote:
And Harmonia, whose idea was it to choose Italy? A lovely country, no doubt, if not a bit predictable. We wanted to go with a European location, and we felt that Italy was the best choice for us. |
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#43 |
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Join Date: Nov 2007
Location: Magherafelt, Co. Derry
Posts: 20,508
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Katie suggested Italy but although we had discussed other countries, we all agreed that Italy provided a number of locations which could suit each of our target markets.
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#44 |
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Join Date: Dec 2010
Posts: 13,451
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Italy was suggested quite early on (by Katie I think?) and it just worked for everything so we stuck with it. We didn't feel it was too predictable, as actually less package holidays seem to go to Italy and moreso to places like Spain or Portugal, and we didn't want to go for something too extreme or extravagant as we knew it had to have realism and be affordable for the types of people it would be sold to. And also there's no denying that Italy is a wonderful country with loads of amazing things to do that would strongly appeal to a wide range of people, so for these reasons we felt that Italy was the perfect location for the task!
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#45 |
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Join Date: Nov 2010
Location: Berkshire
Posts: 16,438
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I'd also like to add that Justin never saw my pitch because he was off getting drunk at the time. Tyjet saw my pitch and he didn't ask for anything to be changed whatsoever so I thought it was acceptable.
My family & I would happily pay that price for what came with the holiday, and I don't doubt other families would, too. |
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#46 |
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Join Date: Dec 2010
Location: United States
Posts: 6,961
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Quote:
I'd also like to add that Justin never saw my pitch because he was off getting drunk at the time. Tyjet saw my pitch and he didn't ask for anything to be changed whatsoever so I thought it was acceptable.
My family & I would happily pay that price for what came with the holiday, and I don't doubt other families would, too. Also, I'm sorry it was a national holiday in America yesterday. I can't go back in time and change the date, you know, so don't blame me for having a good time after I got my portion of the pitch done. |
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#47 |
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Forum Member
Join Date: Nov 2008
Posts: 18,505
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Hmm, alright. We'll discuss the losing team's idea further after the results.
Before I start I'd like to say a huge thank you to all of my buyers. They're been absolute stars and such a massive help. Thanks Alex, Bethany and Aliyah! The first orders we're going to reveal are from anactoria. Zak, could you please tell us anactoria's orders for Helios? |
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#48 |
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Guest
Join Date: Oct 2010
Posts: 11,151
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Of course!
For Helios, Anactoria placed a total of 200 orders. |
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#49 |
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Join Date: Nov 2008
Posts: 18,505
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and for Harmonia?
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#50 |
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Guest
Join Date: Oct 2010
Posts: 11,151
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For Harmonia, she placed 325 orders.
This means Harmonia are currently leading by 125 orders. |
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