David Allison @DavidHAllison 5h
Wow. Sky's ratings, man. There's a discussion. RT @TVRatingsUK: Also at 9pm last night Sky1's comedy drama Starlings drew 130k/0.6%.
Dean Andrews @Deanoandrews 5h
@DavidHAllison it's great that drama is being made and that's a fantastic cast .... But 130k? Jeez that ain't good
David Allison @DavidHAllison 5h
@Deanoandrews It's shocking. People are just not watching their homegrown content. Don't know why.
Dean Andrews @Deanoandrews 5h
@DavidHAllison it's two fold 4 me mate. U don't get Sky1 free so only a minority have it & people still think BBC, itv and ch4 . If....
Dean Andrews @Deanoandrews 5h
@DavidHAllison starlings was on BBC or itv it would get 3-4m but as it's not it won't cos it's 2 gentle for sky1. It's a beeb program really
Sally Abbott @SallyAbbott3 5h
@DavidHAllison @tvratingsuk Blimey... That's quite shocking.
David Allison @DavidHAllison 5h
@Deanoandrews V. true, but 40% of households have Sky, so that figure should be AT LEAST 10 times higher.
David Allison @DavidHAllison 5h
@Deanoandrews Also, their figures, partic. for drama, are actually falling. Sky Living's overall share, for example, has plummeted.
David Allison @DavidHAllison 5h
@SallyAbbott3 @TVRatingsUK Terrible, isn't it? Just having an interesting chat with @Deanoandrews about it.
Dean Andrews @Deanoandrews 5h
@DavidHAllison @sallyabbott3 @tvratingsuk maybe it's as simple as people dont buy Sky for drama. Look at Mad dogs figs. 4 v popular actors..
Sally Abbott @SallyAbbott3 5h
@DavidHAllison @deanoandrews Had a nosy! It does seem a bit cosy, not sure what the USP is. But then again, it's Sky 1 which I rarely watch.
Sally Abbott @SallyAbbott3 5h
@DavidHAllison @deanoandrews It didn't feel very Sky but then what is Sky?
Dean Andrews @Deanoandrews 5h
@DavidHAllison @sallyabbott3 @tvratingsuk getting audience figs way way below expectations. maybe people want drama from the usual channels
Dean Andrews @Deanoandrews 5h
@SallyAbbott3 @davidhallison New tricks returns with 7.5m ..... Nuff said

)
David Allison @DavidHAllison 5h
@Deanoandrews @SallyAbbott3 Don't know about that. Plenty of multichannel drama gets watched - FX, SkyLiving, ITV2, BBC3.
David Allison @DavidHAllison 5h
@Deanoandrews @SallyAbbott3 The worry is that Sky won't keep investing all that money on drama without an audience.
David Allison @DavidHAllison 5h
@Deanoandrews @SallyAbbott3 Also, Dean, you're right that the death of terrestrial TV has been overstated e.g. Broadchurch (& New Tricks!).
Sally Abbott @SallyAbbott3 5h
@Deanoandrews @davidhallison Reckon it's about trust (and Sky's cost) even Sky Atlantic's not that high. Didn't Madmen ratings plummet?
David Allison @DavidHAllison 5h
@SallyAbbott3 @Deanoandrews Sky Atlantic's ratings are partic. bad. A risky strategy to spend £££ to attract upmarket viewers hasn't worked.
Dean Andrews @Deanoandrews 5h
@DavidHAllison @sallyabbott3 it is a shame if they don't keep investing. Maybe they need to commission in line with their demographic?