I think they can shake it off as long as is doesn't suffer a further severe decline. If it stabilises around the 8m mark, or even loses another million, then that will be acceptable.

Bearing this in mind, choosing this to be year to use it to boost something else makes no sense to me. Try it with Britain's Got Talent or Takeaway,which have some stability, sure but with The X Factor? It needs the best slot available to it this time around.

The X Factor advert is even making me switch off ITV, Awful show.

Daybreak is still not seeing the light on the ratings horizon yet. Yet another possible transition on the way. But aren't early morning viewers quite fickle to shift sofas once they've got comfy on the other one. Breakfast News seem to go through a very stodgy period before Dermot and Natasha added some snap crackle and pop to the business news. But it took a few years for the GMTV audience to switch sides I think. It might take a totally new concept for itv to make it to the 1.5 million mark anytime soon

Well thats a bit over dramatic . Let me guess, you didn't even watch The X Factor to start with?

Channel 5 (exc +1)
06:00 - Thomas and Friends (r): 73k (5.7%)
...
06:35 - Jelly Jamm (r): 100k (4.7%)
...
06:55 - Little Princess (r): 105k (3.6%)
...
07:35 - Thomas and Friends (r): 136k (3.4%)
...
08:00 - Fifi and the Flowertots (r): 108k (2.3%)
...
08:25 - Peppa Pig (r): 190k (3.6%)
...
09:00 - Tickety Toc (r): 254k (4.3%)
09:15 - The Wright Stuff: 355k (5.9%)
11:10 - Cowboy Traders (r): 172k (3.1%)
12:10 - 5 News: 105k (1.9%)
12:15 - Big Brother (r): 150k (2.2%)
13:15 - Home and Away: 269k (3.5%)
13:45 - Neighbours: 618k (8.2%)
14:20 - NCIS (r): 328k (4.7%)
15:15 - TV FILM: Earthstorm (2006): 453k (5.5%)
17:00 - 5 News: 601k (5.4%)
17:30 - Neighbours (r): 949k (7.2%)
18:00 - Home and Away (r): 627k (3.9%)
18:30 - Newstalk Live: 153k (0.9%)
19:05 - Emergency Bikers (r): 358k (1.8%)
19:55 - 5 News: 390k (1.9%)
20:00 - Myra: Murders, Lies and Manipulation: 799k (3.8%)
21:00 - Big Brother: Secrets and Lies: 1.31m (6.0%)
22:00 - Love/Hate: 646k (4.0%)
23:00 - Big Brother's Bit on the Side: 454k (5.4%)
24:05 - Poker: 118k (2.6%)
25:05 - SuperCasino (to 26:00): 13k (0.5%)

In fairness people said that about the Voice to H so we should really be used to this by now. Though in fairness I do sort of agree with him in the fact that the Xfactor is just so false. They seem to do things to keep them self in the papers weather it will be a stupid argument etc. They always seem to focus on one particular artist over the rest. I mean I bet you Sharon will pour a glass of water over someone before the series finishes.

So BB by far the channel's best rated show. Interesting.

The opinion of one. Trust me, this will not stop ITV winning the night and the show at the very least breaking eight million. The return to the much loved room auditions will surely help spike interest, as will Sharon's return to the panel.

Thanks for this

Not a great day for C5.

Wentworth could also surprise too. Prisoner cell block h has a large cult following still to this day. And if this is marketed right, could well get some of the 10million + viewers who used to watch Prisoner interested while attracting new viewers who may have enjoyed Bad Girls.

I have watched some of the opening episode online, and it looks quite hard hitting. I think the correct time slot and promotional push could turn Wentworth into a sleeper hit for Ch5.

Break into the Bank of England and you could cover what ITV spunked out for the rights.

Lot of talk about Capaldi getting the lead role in a kids' scifi serial. Nonsense - it's .

My free trial is over I'm afraid, so no ratings direct from me today.

I'll wager the next Doctor's reveal gets about between 4-5 million on overnights. However timeshift will probably be poor as the name would be all over the Internet within seconds.

No tweets yet from broadband salesman Jake Humphrey on the launch night ratings. He's always posting ratings, perhaps they are delayed??

Channel 4 Press ‏@C4Press 1m
Channel 4 was the best performing commercial channel at 9pm last night - How To Get a Council House averaged 2.1m/ 10.6% share

So it beat ITV? Wow. How badly did they do?

What?!?!?!?

I think the hot weather last night played a part.

Throwaway Britain - 1535 + 102
DIY SOS - 2908

I don't have any BT figures, seeing as they only have 500k subs I'm not expecting anything spectacular

I suppose being free last night it will be the most accurate ratings for BT Sport we'll ever get, because it was available in nearly all UK homes.

Got BB figures mike?

Awful for ITV but unsurprising. I expect Hotel Inspector on 5 did better than that as well.

It was available free for everyone with Freeview and Sky yesterday. Even so, I'm not expecting anything spectacular either.

Soaps from DS, now all tape-checked:

13:15 - Home and Away: 231k (3.2%)
13:45 - Doctors: 1.17m (17.3%)
13:45 - Neighbours: 605k (9.0%)
17:30 - Neighbours: 824k (7.1%)
18:00 - Home and Away: 578k (4.2%)
18:30 - Home and Away: 405k (2.7%)
18:30 - Hollyoaks: 728k (4.9%)
19:00 - Hollyoaks: 368k (2.3%)
19:00 - Emmerdale: 5.78m (35.4%), +1: 152k (0.8%)
19:30 - EastEnders: 5.74m (32.8%), +3: 530k (3.5%)
20:00 - Emmerdale: 5.91m (31.2%), +1: 356k (1.8%)

If we ignore cable, yes.

Not bad for the soaps nice to see EE share a little higher then its normally been. And ED still doing good.