Originally Posted by bottleofbest:
“But they could do extra's like red button and other interactive features.”
“But they could do extra's like red button and other interactive features.”
Agreed. What they want to avoid is people thinking watching view a Sky box is a second-rate service, I don't want to subscribe to BT YouView as well so I won't bother swapping my broadband. They can do extras though.
Originally Posted by bottleofbest:
“ People won't switch for a lesser product. This means they simply must use Youview and cease BTVision. Youview is the superior product and has a lot more scope than BT Vision. Not only that, but new development costs are shared amongst the other developers. I.e TalkTalk, Alan Sugar etc.”
“ People won't switch for a lesser product. This means they simply must use Youview and cease BTVision. Youview is the superior product and has a lot more scope than BT Vision. Not only that, but new development costs are shared amongst the other developers. I.e TalkTalk, Alan Sugar etc.”
It's not so much the content but the technology. BT TV simply doesn't have enough of the channels that viewers want at the moment to be comparable to TalkTalk, Sky or Virgin. To do so it will have to get access to the Sky entertainment and all Sky Sports channels. But to secure these channels from Sky it would probably have to accept that in return, Sky can wholesale its channels. That's in BT TV's narrow interests but not in BT's broader interests at the moment as it is seeking to build up its broadband base.



