Originally Posted by PaulLFC:
“I'm probably missing something obvious here, but could someone explain why this is significant in their battle against Sky, as the article appears to be hinting?”
If it effectively starts it's own production company, then they won't be relying on the likes of sunset and Vine for production. The initial outlay would probably be huge, but would save them money over time. If they start their production company, said company will be able to produce other things than just sport. We could see (imo) the likes of BT Sport News, entertainment channels and BT maybe producing other projects for other channels too. Take ITN for example, they regularly produce shows for the likes of channel 4 and other channels news output etc.
I honestly think it's only a matter of time till we see BT starting up it's own entertainment portfolio, for me it's the next logical step if they want to build up their own tv service.
Or I could be totally WRONG!