Originally Posted by casinoman13:
“what fantastic figures, they will have to go a long way in the future to beat those, sensational peak on both!
They will be over the moon with those.”
“what fantastic figures, they will have to go a long way in the future to beat those, sensational peak on both!
They will be over the moon with those.”
They are obviously very good figures for BT Sport - indeed an all time record.
But are they "fantastic"? What would we have expected?
It was available free to every home in the UK - and that fact was pretty well publicised - there were large adverts in many publications.
It was also, obviously, a very big event which a very wide part of the population would have been aware of - unlike most things shown on BT Showcase.
Yet, it rated about one third of the audience it would have got on, say, ITV.
It also actually rated lower than the Capital One Cup Final on Sky - despite that being only available to Sky Sports subscribers - ie slightly under 30% of UK homes.



