Originally Posted by 1andrew1:
“Agreed. As the press will be comparing BT's reach to Setanta's, my calculation of Setanta's maximum reach would be:
1.2m UK direct subscribers
1.8m Virgin Media XL subscribers
0.7m Irish direct subscribers
====
3.7m
If VM signs a deal with BT to show the channels, then this will be making the headlines over the weekend along with BT's inaugural EPL coverage. If not, I would expect BT to lump in its Irish subscribers and announce new subscriber numbers have exceeded 2m.
”
“Agreed. As the press will be comparing BT's reach to Setanta's, my calculation of Setanta's maximum reach would be:
1.2m UK direct subscribers
1.8m Virgin Media XL subscribers
0.7m Irish direct subscribers
====
3.7m
If VM signs a deal with BT to show the channels, then this will be making the headlines over the weekend along with BT's inaugural EPL coverage. If not, I would expect BT to lump in its Irish subscribers and announce new subscriber numbers have exceeded 2m.
”
Setanta is only available in part of the UK i.e. N. Ireland so how can they have 1.2 million UK direct subscribers?






