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The Ratings Thread (Part 52)
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Score
27-08-2013
Originally Posted by SamuelW:
“Writing off the elderly viewers is a big mistake to make. If Stepping Out is to become a hit, it needs to get a lot of the OAPs watching because dance is very popular with older viewers. So Pointless' popularity among older viewers will pose a threat to Stepping Out.”

Of course it does, but Pointless is hardly a beast in any demographic anyway. Like other primetime gameshows it rates well but it is not a massive show and can be dented by other shows. It's no more a threat than the lottery gameshows.

It'll be interesting to see how Stepping Out skews age-wise actually. Strictly obviously skews old, and DOI is a little younger but not much. Dance shows do therefore tend to be popular with an older audience, although this show will have all kinds of styles of dances including street, hip hop and Bollywood, not just ballroom, so it should skew younger than Strictly, but a fair way older than XF. A 16-34 skew of around 14-18% is my guess.
jtnorth
27-08-2013
It's interesting that Zoe Ball was talking up 'Stepping Out' on the Radio 2 this morning, saying how exciting it would be to see Dempsy and Makepeace dancing. So either she's incredibly sporting or she thinks the more popular dancing is the better for both shows, and her 'It Takes Two'.

ETA: I don't think Denise Welsh, Dempsy and Makepeace and Laurence Llewellyn Bowen are going for the younger viewers. The big thing for Stepping Out (just a guess, maybe I'll be way off) is that the dancing may not be that great - because there is no pro, and with the wider range of dances. I'd guess they're going for the audience that loves to see Widdecombe and Russell Grant on Strictly, not some of the very good dancing you get on Strictly (usually hated as 'ringers'). And that might be a good idea for news coverage, etc.
Brekkie
27-08-2013
Originally Posted by Dancc:
“Couldn't disagree more. Officially it'll be the most watched series premiere at 10pm on the channel since at least 2004. There is absolutely no chance whatsoever that Under the Dome would have done as well if it were launched elsewhere at 10pm without the BB sandwich treatment.

Different show but Person of Interest launched out of a CSI finale with no break either and despite a more relevant lead-in that did about 1.5 IIRC, which as I said last week is about the ceiling for a new series in the 10pm hour on Five.

The BB sandwich still works very very well and this tactic will be repeated again and again now.”

Agree to disagree there but I think the huge timeshift for Under the Dome and C5 picking up viewers as BB ended suggests it isn't as crucial as it once was. A BB lead in would probably still be wise, but not sure a 30-minute final or eviction afterwards is so necessary. BOTS itself (which still does amazingly) is probably enough of a hook for anyone who might not be tempted to stick with C5.
ronant
27-08-2013
Bad Education already up to number 15 in the iPlayer chart. Will no doubt be number 1 before too long. I know some people will say it will have minimal impact on BBC3, but I think it'll be hit hard. We've seen how many people watch programmes on iPlayer these days, over 2m for Top Gear. If you're a fan then you're surely bound to watch it by next Tuesday.
derek500
27-08-2013
Originally Posted by Brekkie:
“Agree to disagree there but I think the huge timeshift for Under the Dome and C5 picking up viewers as BB ended suggests it isn't as crucial as it once was.”

We watched Under The Dome via Demand5 on Sky. The last time we watched a programme on C5 was for first two or three episodes of Castle, which we gave up on.
Hassaan13
27-08-2013
Originally Posted by ronant:
“Bad Education already up to number 15 in the iPlayer chart. Will no doubt be number 1 before too long. I know some people will say it will have minimal impact on BBC3, but I think it'll be hit hard. We've seen how many people watch programmes on iPlayer these days, over 2m for Top Gear. If you're a fan then you're surely bound to watch it by next Tuesday.”

If the BBC Three airing rates poorly, then maybe they'll be regretting this idea of having it on iPlayer a week before.
D.M.N.
27-08-2013
Originally Posted by ronant:
“Friday 13th: Brits Icons: Elton John

A lot stronger than BBC1 it has to be said.”

I had no idea what this is, so here's the answer: http://www.bbc.co.uk/news/entertainment-arts-23398209
ronant
27-08-2013
Originally Posted by Hassaan13:
“If the BBC Three airing rates poorly, then maybe they'll be regretting this idea of having it on iPlayer a week before.”

I'm sure they know that there's a good chance of that. What matters to them is how many people watch the programme across all platforms at the end of the day.

It's just a bit sad for us TV ratings geeks that there is no way of knowing, until the BBC issue a press release. I'd love to know how many people watch it day by day this coming week, would be fascinating.
Hassaan13
27-08-2013
Talk about a "fifth judge" for X Factor being revealed this Friday - perfectly timed as well.
Brekkie
27-08-2013
Originally Posted by D.M.N.:
“I had no idea what this is, so here's the answer: http://www.bbc.co.uk/news/entertainment-arts-23398209”

So it's essentially another Lifetime Achievement award then, though IIRC that award was taken out of the ceremony this year in favour of a made up one for One Direction.
Mr Sirs
27-08-2013
Originally Posted by SamuelW:
“Liking that aggressive scheduling from the BBC. The SCD preview is normally shown at 6pm or 6.30pm so this must be the latest time its ever been shown. [B]This is to maximise its ratings[/b], to ensure not a single minute of Stepping Out is given a free run and then to possibly hurt the first 10mins of XFactor which will give Scd/BBC a lot of good PR the following day. Great scheduling once again from bbc1. Stepping Out hasn't got a hope in hell.”



"Aggressive scheduling" - In the strange world of SamuelW something the BBC is allowed to do, but not ITV.



Originally Posted by Glenn A:
“The strange world of STV, on that reckoning 2 years ago, they could have shown a tribute to Take The High Road, even though it was cancelled in 2002. However, I suppose the way STV is thinking is Taggart is their most durable brand, had a huge following in both England and Scotland for years and an England football match, just like showing a Scotland match on ITV in England, would be of limited interest.”


It will be interesting to see if this 30 min. programme is shown on the ITV network at any point soon.

Originally Posted by SamuelW:
“Last year's Strictly Come Dancing Preview Show averaged 8million between 6.30-7.30pm, peaking with 9.8million. This year's could rate even better due to the better timeslot it has. So Stepping Out realy has no chance at all up against it. BBC are ending its chances of success pretty much as early as they can which is important because they wont want a blatant rip-off format gaining traction.”


And "It's all about The Voice"...err...no it wasn't!!


Originally Posted by SamuelW:
“The dance audience are wise. They'll stick with the classy quality established hit show rather than turning to a blatant cheaper knock off version. Mark my words.”


:yawn: And "It's all about The Voice"...err..no it wasn't!!
wizzywick
27-08-2013
Originally Posted by GeorgeS:
“Easy there Private. Its going to be a long war. The Strictly show is only a padded reveal [of what The Sun has probably revealed weeks ago anyway] and doesnt rate nearly as well as the dancy thing bit, so you may find that your expectations of being in Berlin by Christmas are unfullfilled.”

Oooh! Get you standing up for your beloved ITV. It is so lovely to see!

Originally Posted by SamuelW:
“Last year's Strictly Come Dancing Preview Show averaged 8million between 6.30-7.30pm, peaking with 9.8million. This year's could rate even better due to the better timeslot it has. So Stepping Out realy has no chance at all up against it. BBC are ending its chances of success pretty much as early as they can which is important because they wont want a blatant rip-off format gaining traction.”

Oooh! Get you standing up for your beloved BBC, it is so lovely to see.


Actually it's like watching two schoolboys playing conkers in the playground. Time to start wearing long trousers boys!
Newcastle
27-08-2013
Originally Posted by D.M.N.:
“So six episodes of EastEnders that week, then. Or 4x30" and 1x60" whichever way you look at it.”

3 Hours of EE! What's the reason for this?
GeorgeS
27-08-2013
Originally Posted by wizzywick:
“Oooh! Get you standing up for your beloved ITV. It is so lovely to see!!”

Hello my little stalker, had a nice day?
hyperstarsponge
27-08-2013
People are tuning out of the main channels because it no longer serves there TV watching needs, It could happen on Saturday night as ITV take there audience for granted with a dated talent show which is past its sell by date now.
wizzywick
27-08-2013
Originally Posted by GeorgeS:
“Hello my little stalker, had a nice day? ”

I did. I haven't watched TV at all! Wonderful.
Mr Sirs
27-08-2013
Originally Posted by Newcastle:
“3 Hours of EE! What's the reason for this?”


Why, "aggressive scheduling" from the BBC of course! They are allowed to do that you know...
GeorgeS
27-08-2013
Originally Posted by wizzywick:
“I did. I haven't watched TV at all! Wonderful.”

It's nice to see you get out occasionally. Must be good for the anger management.
wizzywick
27-08-2013
Originally Posted by GeorgeS:
“It's nice to see you get out occasionally. Must be good for the anger management. ”

Anger management? I'm not angry. Just direct. And going out? I have been to work. It's something you need to do if you want to pay the bills.
F1Ken
27-08-2013
Originally Posted by wizzywick:
“I did. I haven't watched TV at all! Wonderful.”

I've been terrified of going anywhere near it since last nights EastEnders!

Ken
Chris1964
27-08-2013
Originally Posted by jtnorth:
“It's interesting that Zoe Ball was talking up 'Stepping Out' on the Radio 2 this morning, saying how exciting it would be to see Dempsy and Makepeace dancing. So either she's incredibly sporting or she thinks the more popular dancing is the better for both shows, and her 'It Takes Two'.

ETA: I don't think Denise Welsh, Dempsy and Makepeace and Laurence Llewellyn Bowen are going for the younger viewers. The big thing for Stepping Out (just a guess, maybe I'll be way off) is that the dancing may not be that great - because there is no pro, and with the wider range of dances. I'd guess they're going for the audience that loves to see Widdecombe and Russell Grant on Strictly, not some of the very good dancing you get on Strictly (usually hated as 'ringers'). And that might be a good idea for news coverage, etc.”

Not way off at all. For me Stepping Out will stand or fall on how largely untrained couples come across to the viewers. If all the couples either are average and just bumble around the floor(and don't progress which is far more difficult without a pro), or are all playing it for laughs -both of those scenarios will become boring very quickly. They will have to have chosen their couples carefully- especially if the end goal is replacing DOI.

There will be significant curiosity I would have thought, its just getting enough people around the tele at 6.30 (if that's the start time). No inspired opposition from the Beeb but the sun is more than a match for most -ITV will be hoping for a grey day to hit the ground running. New shows early Saturday evening are like lambs to the slaughter sometimes.
wizzywick
27-08-2013
Originally Posted by F1Ken:
“I've been terrified of going anywhere near it since last nights EastEnders!

Ken”

Actually I stopped watching EastEnders ten minutes in. It was truly truly awful. Time to lay it to rest I think.
Mr Sirs
27-08-2013
Originally Posted by wizzywick:
“Actually I stopped watching EastEnders ten minutes in. It was truly truly awful. Time to lay it to rest I think.”



I cannot understand how that programme can go from the ratings giant it once was to now being on a ratings par with Emmerdale!

Time to start a BBC In Ratings Crisis Thread - maybe we should ask SamuelW to start as the OP...oh wait a minute...
Chris1964
27-08-2013
Originally Posted by wizzywick:
“Actually I stopped watching EastEnders ten minutes in. It was truly truly awful. Time to lay it to rest I think.”

Lol it cant be that bad surely?

Iv been watching a few episodes recently, and the last time I watched regularly was probably mid nineties. It may not have the strength of characters now but I don't get the "truly truly awful" bit.

As for laying it to rest-you will be waiting a long time I reckon.
Sad_BB_Addict
27-08-2013
DS US ratings is up
http://www.digitalspy.co.uk/ustv/new...ther-more.html
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