Originally Posted by D.M.N.:
“You've conveniently ignored the slot Vicious was in. Much more competitive, and you've said yourself, comedies can organically grow more outside of primetime and build an audience.”
“You've conveniently ignored the slot Vicious was in. Much more competitive, and you've said yourself, comedies can organically grow more outside of primetime and build an audience.”
The thing is: Vicious had fairly easy competition for its series, which makes its ratings performance worse than it was. Competition from BBC One:
Episode 1: Crimewatch
Episode 2: Pirates of the Carribbean [repeat]
Episode 3: The Prisoners
Episode 4: Hillsborough documentary
Episode 5: People's Coronation
Episode 6: D-Day: Last Heroes
Nothing particularly big ratings-wise there from BBC One, mainly PSB documentaries. IIRC, BBC Two aired The Fall against it, but that was it really in terms of heavy competition for Vicious. With a Coro St. Monday night lead-in, it should've rated much better. If it can't rate well on a Monday night at 9pm right after Coro St, there's no hope for it - that is as good a slot it could get on a weeknight. Tonight's episode will rate a little better than those last 3 due to the xmas promotion it's had but for a regular series, it's likely a Friday slot for it would result in even worse ratings than the Monday slot it had because of fewer people watching tv on Fridays, a smaller lead-in from Coro, mroe comedy competition on other channels etc. Miranda by the way grew organically in an 8.30pm slot which is right in the heart of prime time. If the show has something going for it, the viewers will come.





