Originally Posted by cylon6:
“The EastEnders ratings performance is down due to mistakes and fumbles for the last several years. O keep saying a programme needs a big hook to get the viewers in...”
And your big hook is to abolish a repeat showing on BBC3?
Quote:
“Also trying to make the main showing the destination to go to. Why have people th st have stuck with EastEnders decided they watch at 10.30 instead of 7.30? They can't all be shift workers and they're not.”
Any of infinite reasons which is among the many reasons I can see no reason to get rid of the BBC3 screening.
Surely the key here is that these are viewers that are watching the show. Whether they're watching at 7:30 on BBC1 or 10:30 on BBC3 they're watching the show. The BBC response to this shouldn't be to get rid of the method these viewers have chosen to watch EastEnders that simply makes no sense and poses an enormous risk of alienating these viewers and driving them away from the show.
Quote:
“Taking it off for two weeks won't cause long term damage. The omnibus and iPlayer are still there. See if habits change and people record it more to watch on the night.”
Firstly the idea that abolishing the BBC3 repeat is done to drive viewers to BBC1 loses a huge amount of momentum and credibility if you don't also get rid of it from iPlayer and ditch the omnibus. Secondly of course taking the BBC3 repeat off the air for a couple of weeks can cause long term damage. You're pulling two weeks of episodes from the schedule. There's also the issue that two weeks probably isn't going to tell us a whole lot of anything.
Quote:
“They don't need to find new content for two weeks...”
And what about the other 50 weeks of the year? You're not suggesting a one-off two week period of no BBC3 repeats.
You're also quite right to say that the BBC3 schedule is already flooded with repeats of stuff like Live at the Apollo and their comedy out put so do you really thinking another two hours of it a week is the answer? You also have the question of how those replacements rate. Presumably it won't be as well as EastEnders and it certainly won't be as well as EastEnders can when its at its best. That's going to potentially damage BBC3's share.
Also we still haven't overcome the issue that a few years ago when both the BBC1 and BBC3 screenings were rating much better there was no sense that the BBC3 screening was dragging down the numbers of the BBC1 airing. Why is this a concern now? If the two screenings could co-exist quite happily before why can't they now?