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Will future Lumia smartphones be branded Microsoft or Nokia? |
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#26 |
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#27 |
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Quote:
If they're complaining a well known, simple, two-syllable name "doesn't roll off the tongue" I wonder what on earth they have in mind... "Microsoft" doesn't exactly roll off the tongue any easier than "Nokia".
On a related note, most of the biggest brands in the world have two syllable names. Microsoft, Coca.Cola, IBM, McDonald's, General Electric, Louis Vuitton, BMW, Oracle, Toyota, AT&T, Mercedes.Benz, Budweiser. http://www.forbes.com/powerful-brands/ |
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#28 |
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Quote:
Are you saying that Microsoft should make Nokia branded Android phones.
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#29 |
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Unlikely but if so, a furked up version
No Rom installs allowed. |
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#30 |
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Unlikely but if so, a furked up version
No Rom installs allowed. And you can readily root the X and install Google Play. The X is an Android device, designed by Nokia, which is now Microsoft. So Microsoft are selling Android devices. |
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#31 |
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End of an era for Nokia.
Bad move by MS ditching a well known trusted name. As if it helped Sony ditching the Ericsson branding? The Microsoft name is rubbish and only made worse by the shockingly bad Windows 8. The Xbox is the only strong part of the business and most know it as Xbox rather than Microsoft Xbox. |
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#32 |
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Sony Ericsson is an interesting one, as Sony is the far bigger brand on things like imaging, TV, music, film ... all things that a modern smartphone uses.
Yet Ericsson was a very strong brand in the mobile space (and Sony was, well, pretty awful and clueless), and despite some very quirky phones in the 1990s, generally produced hardware that was more advanced than anything from Nokia (Ericsson usually packed in every new bit of tech, while Nokia was big enough to think it could dictate to customers what they 'wanted' - a bit like Apple). I wonder if Ericsson smartphones would do better than Sony ones these days? Quite possibly not, given the Sony side of the business brought things like Walkman, Cyber-shot, Exmor, Bravia, PlayStation etc - although it was the case for many years that Sony crippled features on its phones to prevent damage to other divisions. Nevertheless, when it came to most of the hardware development, handset design, software etc - it was mostly done in Sweden by former Ericsson staff. Indeed, I think a fair amount of it still is - even if the site in Lund is now Sony. I think, or hope, that Nokia will come back. |
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#33 |
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Sony Ericsson is an interesting one, as Sony is the far bigger brand on things like imaging, TV, music, film ... all things that a modern smartphone uses.
Yet Ericsson was a very strong brand in the mobile space (and Sony was, well, pretty awful and clueless), and despite some very quirky phones in the 1990s, generally produced hardware that was more advanced than anything from Nokia (Ericsson usually packed in every new bit of tech, while Nokia was big enough to think it could dictate to customers what they 'wanted' - a bit like Apple). I wonder if Ericsson smartphones would do better than Sony ones these days? Quite possibly not, given the Sony side of the business brought things like Walkman, Cyber-shot, Exmor, Bravia, PlayStation etc - although it was the case for many years that Sony crippled features on its phones to prevent damage to other divisions. Nevertheless, when it came to most of the hardware development, handset design, software etc - it was mostly done in Sweden by former Ericsson staff. Indeed, I think a fair amount of it still is - even if the site in Lund is now Sony. I think, or hope, that Nokia will come back. Sony seem a bit lost in the smart phone market. I've used a few and they are rubbish the Galaxy phone is a much smoother device even though I'd probably never buy one. |
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#34 |
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Quote:
Microsoft are making Nokia branded Android phones (the X, X+ and XL are all Android devices, albeit slightly forked Android)
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#35 |
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I agree Sony made the Ericsson phones good but remember the t68? That was an Ericsson only phone before Sony so they built on the success of that.
Sony seem a bit lost in the smart phone market. I've used a few and they are rubbish the Galaxy phone is a much smoother device even though I'd probably never buy one. And the P800 smartphone was under development by Ericsson, as a follow up to the R380 World phone, even though it came out branded as a Sony Ericsson phone. Frankly, Sony didn't seem to offer that much to the joint venture besides its brand, and the (much later - around 2005?) introduction of Sony brands, like Walkman and Cyber-shot. There were some Japan-only phones, designed by Sony in Japan, but I do wonder what other tech really came from Sony other than effectively licensing the names and logos? I'm talking about the early days of the JV, rather than later on when Sony did start to use its own image sensors and bundled its own accessories (like speakers, headphones etc). Personally, I think the Xperia devices today are excellent. And that's because there's still a hell of a lot of input from Europe, especially on the software/UI side. From the Sony side, we have the need to release two flagships a year to appease the Japanese operators that launch 'collections' as if it was the fashion industry. That seems, to me, a great way to annoy consumers who are left with an old phone just a quarter of the way into their two year contract. Sure, we can argue about the phone still being as good as it was, and that technology always works like that, but it doesn't have to be that quick. Just look at the fuss over rumours of a more advanced Galaxy S5 coming out in a few months! But now this is all way off topic, so I apologise. |
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#36 |
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I agree Sony made the Ericsson phones good but remember the t68? That was an Ericsson only phone before Sony so they built on the success of that.
Sony seem a bit lost in the smart phone market. I've used a few and they are rubbish the Galaxy phone is a much smoother device even though I'd probably never buy one. And they definitely still do. The Z2 is arguably better than the S5 in almost every possibly way (including design). My old Xperia SP was definitely a better device than the ex's Galaxy S something or other mini. |
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#37 |
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Quote:
To be fair, the bit in bold is a bit of a stretch. for example, out of the top 20 brands in the world listed by Forbes magazine, only 8 actually have two syllable names. The rest are:
Microsoft, Coca.Cola, IBM, McDonald's, General Electric, Louis Vuitton, BMW, Oracle, Toyota, AT&T, Mercedes.Benz, Budweiser. http://www.forbes.com/powerful-brands/ http://www.businessinsider.com/the-m...-brands-2014-3 Seven out of the top 10 there are 2 syllables or less. |
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#38 |
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Although I didn't state it explicitly (do I really have to spell everything out every time?) I was referring to technology brands, since, we are, after all, talking about technology here, not soft drinks or burgers.
http://www.businessinsider.com/the-m...-brands-2014-3 Seven out of the top 10 there are 2 syllables or less.
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#39 |
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Although I didn't state it explicitly (do I really have to spell everything out every time?) I was referring to technology brands, since, we are, after all, talking about technology here, not soft drinks or burgers.
http://www.businessinsider.com/the-m...-brands-2014-3 Seven out of the top 10 there are 2 syllables or less. |
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#40 |
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They can call them what they like, but I won't be getting one if they persist with that bloody stupid Bing button.
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#41 |
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They can call them what they like, but I won't be getting one if they persist with that bloody stupid Bing button.
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#42 |
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They can call them what they like, but I won't be getting one if they persist with that bloody stupid Bing button.
And you can change the search button to open google search instead of bing; it just doesn't look as nice. |
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#43 |
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I bet you thought you had been caught out on that one and then deperately looked up this info!
![]() Now I bet you've never read any of the dozens of marketing studies that have been done on the subject because if you had you'd have realised there was nothing to be caught out on. |
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#44 |
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And you can change the search button to open google search instead of bing.
Apart from that it's the stupid position that it's in, making it inevitable that you'll continually trigger it by mistake. |
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#45 |
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You change your location and some regions will use Google instead of Bing, but it's not really a great workaround.
I've had very mixed results with Bing and have chosen to stick with Google. When Microsoft did it's 'taste test' thing, I picked Google every single time. Supposedly, according to MS, that was quite exceptional. That test was a while ago though, so maybe it's improved loads since then. I'd really prefer the choice. I know MS has its incentive to tie me in to its products and services, but I'd like the freedom that I'd expect on a PC or Mac - yet we can't seem to fully enjoy on some smartphones and tablets. Let me use Google, then make Bing better and let me change because I want to, not because I have to. |
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#46 |
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How?
Apart from that it's the stupid position that it's in, making it inevitable that you'll continually trigger it by mistake. Or just don't use the search button. Open the browser and search from there, you can readily set that to google. |
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