The war continues....

This time Apple seeks $40 per 'infringing' handset from Samsung. Apple are still concerned about their market share


http://www.theregister.co.uk/2014/03..._patent_trial/

They need to boost profits somehow given their phones are flopping, market share is falling and their illegal activity has been discovered.

Apple once again throwing all their toys out of the pram like little babies. They have to get it into their thick heads that not everyone wants an iPhone. There are people like myself that want a phone without restrictions. Yes I have an ipod touch, but even that I jailbroke to remove the restrictions that Apple had placed on it & now it runs to how I want it to run, not how Apple want me to use it. Every Android owner I know picked Android because it wasn't as restrictive as a iPhone or Windows phone. So Apple being the tools that they always have been, are doing anything to sue, even tho the late great Steve Jobs, even admitted that Apple stole things from other devices.

This is a war in which only the lawyers will be the winners.

Ah yes, the slide to unlock that has already been proven to have been out well before apple did it. Funny how they seem to ignore this.

Also not forgetting the LG Prada was developed before the iphone as well. Desperation shows no bounds here!

Here’s how Apple calculated the extra $2.19 billion it wants from Samsung in court....

http://www.theverge.com/2014/4/8/559...-it-wants-from

Illegal activity?? Wasn't it Samsung who got busted for employing students to write negative comments about the HTC One??

I am not sure why you are so-anti-apple did they turn you down for a phone or something?

Apple are seeking what they think they deserve in damages irrespective of what we think is a reasonable price for Samsung to pay if any.

And last of all Apple make hell of a lot of profit and they are not exactly short of cash.

I am not pro-apple nor anti-samsung I hop between all platforms and that includes windows phone but posts like yours do not contribute towards threads they just invite flaming.

$40 is bollocks.

the patents that make 3G work for example are less per device than that.

Presumably, rightly or wrongly, its based on what they think they have lost in sales, not on the cost of a patent.

How about Apple give us a new and really ground-breaking phone stuffed full of exciting and innovative technology which will herald a new dawn in mobile phone technology and patent it to hell. Stop it with the patent rehashing - it's a bit like Prince and his tantrums - wasted time and energy.

I'm feeling generous so here's one to start you off Apple. Fit your next model with a camera that is absolutely the best on any phone. Make it something REALLY special.

They will never stop, because that's what the dead man would have wanted. BTW they should go into pimping business, they are bound to get even bigger cut per device and transaction.

They are so shameless.

How about they innovate and compete with their own products instead of all these frivolous law suits. However when you have biased American judges like Lucy Koh why do they need to.

JK Shin needs to get himself a green card and then work on getting himself US citizenship.

[quote=darkjedimaster;71984318 Every Android owner I know picked Android because it wasn't as restrictive as a iPhone or Windows phone. .[/QUOTE]

Oh c'mon, that can't be true (or you have very few friends). 90% of Android owners do not "pick" Android. They buy a cheap and cheerful phone that meets their requirements regardless of O/S. Most of the rest probably go for things like the big screen or hyped up camera. It's a very small percentage of phone owners who buy primarily based upon the O/S it is running (just geeks like you and me).

I very much doubt that's true.

Yes illegal activity, price fixing, to which they were found guilty of. All companies are dodgy we all know that but Apple take it to another level.

What Apple consider deserved or owing and what is right and practical in thew real world are 2 completely different things I'm afraid.

I apologise you feel this post doesn't meet your strict criteria for criticism but when such ludicrous amounts in damages are sought we all suffer in the long run. I therefore don't apologise for calling Apple on the many things they try and pull to the detriment of us all.

So with that criteria people only buy iphones for the badge then? Can't be the os as you have already said and there is no stand out feature on an iphone to choose above any other phone

Both Samsung and Apple think they're above the rules. Samsung in particular does things in Korea that it tries to replicate abroad, and it always ends in tears as the media outside of Korea has no hesitation in reporting such practices. From the way it handles the media, to paying for reviews (and votes in awards - something we were hit with when I was at What Mobile), taking bloggers to events in return for positive coverage, to even paying celebs to promote phones.

Apple's price fixing, the way it has forced certain rules on operators that would normally tell a company to sod off, but can't because it's so vital to sell the iPhone (maybe in the future, we'll see some operators just saying to Apple 'Sorry, we're not going to range this model'), is also just as bad.

When a company gets so ridiculously big and powerful, it thinks it can do anything it likes. That's how we see other companies get massive, then get taken down a peg or two. Sometimes big companies don't just get small, they go completely.

This latest case is another farce, but it's interesting to see what's being revealed as a result. No big surprises, but still interesting!

I'd have actually thought that any big company would avoid court to prevent such information getting out, but I guess Apple and Samsung know that the people that care about the case already know. Joe Public who buys a Samsung or Apple religiously whenever a new device comes out won't have a clue, or care, or will still defend whatever camp they sit in.

iPhone sales are still increasing, just not as quickly as the market is growing. I don't think Apple are in any danger of seeing falling profits just yet.

As for their "illegal activity" that had absolutely nothing to do with iPhones. It was about trying to prevent a competitor (Amazon) securing domination over the eBook sales market. Yeah, they shouldn't have done it, and yeah they broke the law, but that hardly affects their relationship with Samsung.

Price fixing is illegal, but loads of businesses do it and have very clever ways to get around the laws.

The rest of what Apple does isn't illegal, it's just taking advantage of having something that people really, really want. Thus enjoying huge profit margins that other companies would kill for, with operators willing to do anything to be able to sell them.

The question is whether Apple can still continue doing this in the long term. My guess is that it probably can unless there's some incredible scandal or similar that simply makes Apple a toxic brand or 'uncool'.

Likewise with Samsung.

I would suspect that for a lot of people cost and form factor are two if the biggest factors in making a purchase.

If Android phones are a available in a far wider range of price points and designs then I think that's going to be a much bigger factor than how much they can customise things.

Only if you think the only two factors are 'badge' and 'OS'. But why would you think that?

yes true but profits have fallen consistently quarter after quarter.

How can fixing ebook prices have nothing to do with smartphones it was nothing to do with Amazon, this is the pro apple stance we have heard before. It was about not wishing to compete fairly and making excessive profit and the expense of you and me.

Because tdenson just told me so, that OS is not a consideration in buying a phone so what would be a reason to buy an iphone? if not the brand.

Unless your saying he is wrong, are you?

I'm assuming there are more factors than 'brand' and 'OS'.

For example cost, design, size, eco system, whether or not a person had other devices using the same.

I don't think you can argue, as you seem to doing, that if someone doesn't buy a phone because of the OS, then they must be buying it because of the brand.

I would have thought it far more likely that their decision is based on a combination of all of the above.

Cost - hardly likely to want to pay more than any other phone to buy an iphone, especially as tdenson says people buy cheap and cheerful
design - hard to say possible, but very doubtful alone
size - tdenson has already said people buy "cheap and cheerful that meets their need" that would include size.
ecosystem - that's os

So not sure based on the above that leaves much other than badge according to the tdenson criteria. I am not arguing anything I never made a statement as to why people buy phones.

possible for some as you they may have had iphone before etc agreed but that would also apply to android, if you maintain that then you think tdenson is wrong, is he?

I'm gonna use one of your sayings, and say the cost is a red herring. Most people get phones on contracts, so cost really isn't a problem for most.

Brand and OS are i would say a bigger part than cost.