I am glad then that I am not part of the mainstream audience. I shall also catch up with Fargo at some point.

Well Fargo will do well but could quite conceivably be only third highest rated C4 show of the day. I fancy both Hop and For the Love of Cars to go better.

Quite an interesting night away from the "as you were" big two.

Fargo will underperform too. 10million drama viewers watching on BBC one and Itv, it's going to be squeezed out. Looks quite niche to me.

Yes you can usually tell what the ratings were by how many time Samuel posts in one day, like a ratings thread sun dial.

Last week he hardly posted, today he's posted about 50 times.

I don't care, ratings are not important all the time. I will watch it and enjoy it, and ultimately ITV are giving more variety than your precious BBC who are giving viewers the news to look forward to.

It also improves ITV's image as a broadcaster.

If the BBC were producing this it would be 'an enchanting and valuable piece of documentary which is fully worth the licence fee'

ITV do it and it's a horrible anti-mainstream ratings bomb

ITV's coverage incidentally of Olivier Awards was fairly disappointing, too much cut out. Would like to have seen this on Sky Arts getting a full airing or perhaps ITV3 (if ITV have long term rights)

I also hope both are over 5million. I am finding The Crimson Field even more enjoyable than Call The Midwife now.

These EE bumpers are becoming tiresome already

Don't say that, according to BBC press office they're being shown every day until February 2015.

That would take it through to 2027 then - and if history repeats itself SamuelW might like it from 2024. I think this is the first of the new 3-year contract so that will see it make 10 series, though I think it'll last at least the length of the Royal Variety contract which was for a decade when signed a couple of years ago.

Can't see The X Factor lasting as long - I guess this year will give us a benchmark on that. And unless the BBC do something incredibly stupid and get Nick Knowles to present this series Strictly won't be going anywhere soon either - and I suspect even if it got to a point where the main series was axed it would still get an outing at Christmas and for Children in Need.

Don't watch them then. I see loads of trailers and Bumpers for shows I don't like but I just get on with it.


Great stuff. However there will be more trailers over the course of the months. 1 in the summer and 1 at Christmas for starters because there is big twists to the story so I expect a nice glossy trailer then.

I read this a lot but it makes me think about why Britain's Got Talent isn't seen as intrinsically nasty but The X Factor is. Britain's Got Talent has all the elements to be far nastier than The X Factor can ever be with a larger quota of joke acts to be patronised, the audience sometimes resembling a baying mob and - of course - the buzzers. In comparison, joke acts are kept to a minimum with The X Factor (one, maybe two at maximum, make it to the lives), the audience are asked to be supportive of the acts no matter their 'quality' and they cannot be buzzed off mid-act. Indeed, the first couple of series (especially) of Britain's Got Talent had some horrible moments during the audition and, to a lesser extent, live show stages.

They need to look at how they managed to turn the image of Britain's Got Talent around by doing barely anything at all and try and repeat the act with The X Factor. Easier said than done but not impossible, in my opinion.

Apparently there is another new trailer airing after tomorrow evenings episode.

I'm still shocked ITV are showing them. I never thought I'd see the day.

Is there?

I expect a 'continues Tuesday 7:30' trailer. Have you seen it yourself thought?
Unless I witness it then I am not sure I believe it .

Showing them so often is in danger of annoying viewers, it's not just heavy promotion, it's literally every junction and with announcers promoting it as well.

Before last night's MOTD was particularly jarring. It went along the lines of

"Yes a big storyline is starting in EastEnders, don't miss it on Monday night at 8:00, now though on BBC ONE all today's football action with Gary Lineker"

I haven't seen it but I have no reason to doubt who told me plus Sharon Marshall did Tweet during last week the trailers were amazing.

Apparently there are 5. So 4 to go.

Great Stuff! Good work BBC

Thing is they have 2 days to promote before the aftermath kicks in so I guess they are just getting their monies worth out of the trailers too.

I did like the announcement on Friday though.

''Kicking off a gripping storyline. A Dramatic and emotional episode. BBC1 the home of EastEnders next on BBC1 (Or something along those lines)''

You should post it and create more buzz on the soap forum

I heard there is a number of trailers too but didn't expect the next one to be shown so soon

New Bumpers tomorrow from 8:30 then

Is it on BBC One by any chance?

Maybe they need the money !!!

Of course
that is it's home and I'd rather see it axed then go anywhere else


Perhaps

I've not seen it and I've had ITV on tonight so I don't believe it until I see it.


I have seen all the posters around London now

Talk about milking it.

Fox were showing itv where the entertainers live trailer this week.

I'm sure I spotted a trailer during or after A View To A Kill.

I have no way of seeing that now with adverts

Perhaps they will say at 8:00pm tomorrow 'Off back down to Weatherfield at 8:30 on ITV but in the meantime take a trip down south to Walford on BBC1'

Any channel can buy an advert on another channel. It would be very strange for the BBC to do so though, especially when they can advertise on their own TV and radio stations for free.

This would require licence fee money to be used to pay a commercial broadcaster which wouldn't be very good, so I don't believe it is actually happening.