This will be used throughout the series 
Team Vanquisher, post at 9pm.
Team Vanquisher, post at 9pm.
Team Vanquisher - Presentation Thread
Yep tom.
Plan is i will post intro and link to logo
Callum does his bit
Then you say yours and link your poster
I will then close with a quick closing paragraph
Plan is i will post intro and link to logo
Callum does his bit
Then you say yours and link your poster
I will then close with a quick closing paragraph
Hello, We are Team Vanquisher , Our Team is made up of me Natalie and i am the project leader for this task. On my team we have Callum & Tom , they will be talking to you later.
Our Task today was to create a store and share with you our general idea , our store products and layout as well as our marketing for the store.
I will be talking to you about our general idea. We decided to name our store I <3 My Pet and our store focuses on Household Pets and these are Cats , Dogs , Small mammals - rabbits , hamsters so on and also Fish & Lizards. The idea for our store is it will sell general pet items you find in most pet stores - pet food , pet toys/ assecories and so forth. This will attract a large market but we also have a unique aspect to our store to make it stand out from the crowd. Our unique aspect is we also offer a special service - this is personalising items such as t-shirts , keyrings , mousemats and so on with images of customers pets or even photos of them with their pets.
Additionally our Target Market is all pet lovers and people with household pets. From young and old , couples to families. The store has mass-market appeal for certain.
I now link you the store name/logo. This will be displayed above the store and go onto our own brand goods.
http://i1252.photobucket.com/albums/...ps36012a73.png
What i think works about our idea is it all ties in together and wouldn't just be a generic store but a brand that could go far. The store name fits in with the service we offer - showing how much we love our pets by displaying them in different personal ways. It is a different , fun & creative idea that will be sure to attract the masses. In addition we hope to create our own merchanise with our store name , logo and contact info which will help spread the word of our store. We want to be more than a store not only helping customers display the love for their family pets but also become a recongisable brand.
We have a range of our own brand goods as well as the stores pet products & Personalisazion items. Our store layout is also more than what you would find in your average store.
Furthermore we have 4 promotional tools - Freebies,Bus Ads, Magazine Ads & Social Media.
I will now pass you onto my team mate Callum to talk more about the products we offer and the layout of our store.
Our Task today was to create a store and share with you our general idea , our store products and layout as well as our marketing for the store.
I will be talking to you about our general idea. We decided to name our store I <3 My Pet and our store focuses on Household Pets and these are Cats , Dogs , Small mammals - rabbits , hamsters so on and also Fish & Lizards. The idea for our store is it will sell general pet items you find in most pet stores - pet food , pet toys/ assecories and so forth. This will attract a large market but we also have a unique aspect to our store to make it stand out from the crowd. Our unique aspect is we also offer a special service - this is personalising items such as t-shirts , keyrings , mousemats and so on with images of customers pets or even photos of them with their pets.
Additionally our Target Market is all pet lovers and people with household pets. From young and old , couples to families. The store has mass-market appeal for certain.
I now link you the store name/logo. This will be displayed above the store and go onto our own brand goods.
http://i1252.photobucket.com/albums/...ps36012a73.png
What i think works about our idea is it all ties in together and wouldn't just be a generic store but a brand that could go far. The store name fits in with the service we offer - showing how much we love our pets by displaying them in different personal ways. It is a different , fun & creative idea that will be sure to attract the masses. In addition we hope to create our own merchanise with our store name , logo and contact info which will help spread the word of our store. We want to be more than a store not only helping customers display the love for their family pets but also become a recongisable brand.
We have a range of our own brand goods as well as the stores pet products & Personalisazion items. Our store layout is also more than what you would find in your average store.
Furthermore we have 4 promotional tools - Freebies,Bus Ads, Magazine Ads & Social Media.
I will now pass you onto my team mate Callum to talk more about the products we offer and the layout of our store.
I was given the task of designing the layout of the shop and deciding what would be a fun and safe idea
Inside our shop is an ongoing red theme connecting to the heart to show the love for the animals and pets that many people in Britain own. The shop has two massive hearts in the middle of it to separate the already made goods from the pre made and ready to personalise merchandise.
The surrounding areas of the hearts shall be where customers can purchase their items and also buy other little items such as keyrings and bookmarks. Personalised items include photo sessions (with our luxury red photo booth) that can be made into any sizes and fit into frames, keyrings and magnets.
Other items are mugs with photos of you or/and your pet, mouse mats, keyrings, posters and coasters. We also have a small clothing section where you can get photos in printed into t-shirts, hats and hoodies. In the other pre made section there are toys for pets, food, stuffed toys and books/guides.
The hearts would be easy to access from their surroundings as there are railings for the elderly and disabled aswell as a soft floor for your pets. The ongoing theme of red runs throughout the store in different shades and tones. Therefore you not only get toys and other gifts that you can receive in any ordinary pet store but instead you can personalise your own gifts for families, friends or yourself!
Over to Tom now
Inside our shop is an ongoing red theme connecting to the heart to show the love for the animals and pets that many people in Britain own. The shop has two massive hearts in the middle of it to separate the already made goods from the pre made and ready to personalise merchandise.
The surrounding areas of the hearts shall be where customers can purchase their items and also buy other little items such as keyrings and bookmarks. Personalised items include photo sessions (with our luxury red photo booth) that can be made into any sizes and fit into frames, keyrings and magnets.
Other items are mugs with photos of you or/and your pet, mouse mats, keyrings, posters and coasters. We also have a small clothing section where you can get photos in printed into t-shirts, hats and hoodies. In the other pre made section there are toys for pets, food, stuffed toys and books/guides.
The hearts would be easy to access from their surroundings as there are railings for the elderly and disabled aswell as a soft floor for your pets. The ongoing theme of red runs throughout the store in different shades and tones. Therefore you not only get toys and other gifts that you can receive in any ordinary pet store but instead you can personalise your own gifts for families, friends or yourself!
Over to Tom now
PROMOTION
As a start up business, ‘I <3 My Pet’ understands that promotion is fundamental. Therefore we aim to use the most efficient methods of promotion, in order to maximise interest in our store, while at the same time not spending in excessive amounts.
The first, and most important of our methods of promotion is having our advertising campaigns published in magazines. We will give 3% of the profits to each four different magazines on a weekly basis in order that our campaigns will be published in their magazines. We will aim to make deals with four very well-known magazines, and therefore we will be reinvesting 12% of our profits weekly into magazine advertising.
We will also aim to have our campaigns advertised on the side of the buses of one of London’s major bus firms. We believe this is an excellent use of our money, because everyone across London will be able to hear about ‘I <3 My Pet.’ We hope to have to reinvest no more than 4% of profits on a monthly basis, having our campaigns advertised on the sides of buses.
Our third promotion means is our Facebook and Twitter pages. Through having these pages, our followers will find out about the newest deals as well as stock. We hope that our Social Media pages will encourage people to come back to ‘I <3 My Pet’, and furthermore, interest in our store should be spread further.
Our final means of promotion is our freebies. We plan to invest 5% of profits into producing freebies, such as badges, wristbands and leaflets, which will be available throughout the local area. The freebies will let people know about the location of our store and what we stock, and therefore, because of our simple, eyecatching designs, people will be encouraged to visit our store.
Finally, we move onto the campaign itself which would be in the magazines and on the side of the buses. Our idea for our campaign is a series of posters which have pet owners, and their pets, and the posters follow a general, them that can be shown in this poster:
http://i1252.photobucket.com/albums/...ps59bb8e99.png
We believe that this poster portrays vital information in a simple yet effective way. The poster looks stylish, and actively encourages people to visit our stores.
Thankyou for listening to Team Vanquisher's pitch.
As a start up business, ‘I <3 My Pet’ understands that promotion is fundamental. Therefore we aim to use the most efficient methods of promotion, in order to maximise interest in our store, while at the same time not spending in excessive amounts.
The first, and most important of our methods of promotion is having our advertising campaigns published in magazines. We will give 3% of the profits to each four different magazines on a weekly basis in order that our campaigns will be published in their magazines. We will aim to make deals with four very well-known magazines, and therefore we will be reinvesting 12% of our profits weekly into magazine advertising.
We will also aim to have our campaigns advertised on the side of the buses of one of London’s major bus firms. We believe this is an excellent use of our money, because everyone across London will be able to hear about ‘I <3 My Pet.’ We hope to have to reinvest no more than 4% of profits on a monthly basis, having our campaigns advertised on the sides of buses.
Our third promotion means is our Facebook and Twitter pages. Through having these pages, our followers will find out about the newest deals as well as stock. We hope that our Social Media pages will encourage people to come back to ‘I <3 My Pet’, and furthermore, interest in our store should be spread further.
Our final means of promotion is our freebies. We plan to invest 5% of profits into producing freebies, such as badges, wristbands and leaflets, which will be available throughout the local area. The freebies will let people know about the location of our store and what we stock, and therefore, because of our simple, eyecatching designs, people will be encouraged to visit our store.
Finally, we move onto the campaign itself which would be in the magazines and on the side of the buses. Our idea for our campaign is a series of posters which have pet owners, and their pets, and the posters follow a general, them that can be shown in this poster:
http://i1252.photobucket.com/albums/...ps59bb8e99.png
We believe that this poster portrays vital information in a simple yet effective way. The poster looks stylish, and actively encourages people to visit our stores.
Thankyou for listening to Team Vanquisher's pitch.
Thank you for listening to our presentation. We hoped you liked the information given and also our visual aids. We think this is a wonderful idea - very creative , unique and will appeal to the masses. With low cost items we can buy in bulk such as plain tees , mugs and so on the profit margin can be huge making this a profitable buisness as well as a brand.
I <3 my pet and if this is the case for you then our store is perfect for you
I <3 my pet and if this is the case for you then our store is perfect for you
Hello, I am Queenie and I will be presenting the brochure that Team Vanquisher have put together. We have decided to focus our brochure on Midlothian, a county in Scotland.
Here is our brochure:
Front cover
Contents and History
Attractions
Hotels
Restaurants
Itinerary and Location
Vouchers
The brochure was designed and put together by me, with the purpose to inform as well as looking good. Some of the information in the brochure was written by Tom and Tomi, and it was my job to put it all together.
I will now pass you over to Tom who wants to say some things.
Here is our brochure:
Front cover
Contents and History
Attractions
Hotels
Restaurants
Itinerary and Location
Vouchers
The brochure was designed and put together by me, with the purpose to inform as well as looking good. Some of the information in the brochure was written by Tom and Tomi, and it was my job to put it all together.
I will now pass you over to Tom who wants to say some things.
All I wanted to say really, was that Queenie came up with the fantastic idea of adding in a vouchers section, which gave our leaflet something unique.
Our leaflet has a cultural Scottish design, a theme which runs through the whole brochure.
Our leaflet has a cultural Scottish design, a theme which runs through the whole brochure.
