Originally Posted by basdfg: “Do the adverts on the screen change depending on what country you are watching in. I have ever seen a Spanish language advert which must account to a large percentage of world cup viewers main language.”
Yes. Each TV company independently sells advertising time if it is a commercial broadcaster.
Originally Posted by NiteOwl12: “Well they are the same for everyone.”
I'm surprised at that. As 95% of them are in English with occasional Japanese ones. I imagine Spanish speaking countries outweigh English speaking countries watching this match due to the spread of football's popularity.