I think it needs cliffhanger after cliffhanger for a good period to get viewers into the habit of watching it there and then. That's very hard to sustain and probably unrealistic but I think its the only way forward is to have a very dramatic ending to each episode for a period of time.

Is it fair to say the soaps are in terminal decline? Even EastEnders down a bit despite all the shouting over how amazing it is now.

I'm only disappointed about Emmerdale. It's the only soap I watch now and it's been quite good lately.

What people? ED ratings wise has been behind EE most of the year so dont see where that argument is coming from.

Surely paper listings will show it at 19.30 as that's the start time which has been signed off?

Brain freeze - I've edited that one late - sorry to confuse!

http://www.mirror.co.uk/tv/tv-news/e...p-back-4381556

Dominic Treadwell Collins on "EastEnders" ratings

BIB Why would that be?

(He asked, just in case Samuel isn't around atm to provide the answer!)

K

True - but on the night surely people check listings if your in at home to decide what to watch?! I know I do. I imagine lots will have it on series link as well and therefore the time of 19.30 wouldn't be an issue. I will be most definitely watching it on catch-up next Saturday. No way am I sitting through all those ads.

I agree. Unfortunately it would have to have a block of cliffhanger episodes for several months to sustain an audience surpassing Coronation Street

Rearrange these words into the correct order:
Crisis. ITV. Reach. Weekly.

I do that all the time.

I have to agree with dullagj2; I think this year is one of the stronger final 12s and, as alluded to earlier, a final 16 will allow them to get away with any casting errors they may have had. It's certainly stronger than last year - particularly the Overs and the Groups.

Only behind when ED has the 30 minute head start? Check the rest of the week with no clashes, it's ahead of ED if we have a race and you get 30 minute head start I'm sure you'd win. I'd like ITV to start it straight on head to head at 7:30pm then we'll see

Like when SCD has a head start on TXF?

Is it possible to do this comparison but using the consolidated figures instead of the overnights?
I'm just curious to see if we get the same results.

I have just been analysing data on BARB.co.uk. Here are some interesting statistics:

For week ending 21st September 2014, 37.7million people watched Itv SD for 3+ minutes.
For week ending 22nd September 2013, 39.9million people watched Itv SD for 3+ minutes.

That is a drop of 6pct for Itv in real terms. This is in line with lots of the c10pct yoy ratings declines Itv programs have been suffering recently. Incidentally Itv+1 was down in weekly reach too.

On the other hand, BBC1's weekly reach increased from 45.5million in 2013 to 45.8million in 2014. So the weekly reach gap between BBC One and Itv is getting wider, for that week about 8.1million more viewers watched BBC1 at least for 3mins compared to Itv. That is a fantastic advantage to have in terms of attracting viewing figures, when your general base level is about 21pct higher than your main rival channel!

That means instantly for any given new show being launched on BBC One, it is about 21pct more likely to hit a certain number [4million for example] compared to if that same show launched on Itv in the same slot against the same kind of competition/promotion and same kind of lead-in.

Incidentally, if we go back just 4 years for the same week... Itv weekly reach was 42.6million while BBC One was 47.2million. So BBC One's reach has declined 3pct, Itv SD's has gone down a massive 12pct in 4 years.

I'm only quoting what Treadwell Collins believed to be the perception of the serial by the general public, I'm not saying it is behind them or isnt behind the other two. He is discussing how "EastEnders" was viewed a year ago by the TV audience.

Its a difficult one to answer. CS and ED have really only started to have big falls this year while EE has been suffering longer. Whether any can gain viewers form these levels for anything other than short periods/big storylines etc is completely unknown. It is however difficult to see at present CS/EE ever climbing back to numbers they had not that long ago.
We also need to take into account the different methods of viewing which boost the reach of the shows without being shown on the crude ratings which almost certainly is where some of the lost viewers have gone.

UTV has their own continuity and it is a breath of fresh air that they still acknowledge that the news comes from ITN

Regarding X Factor. It is arguable that the winner that you want and get may be two separate outcomes. They should strip the power of the judges when it goes to deadlock and give the result of who the PUBLIC voted off the show. To carry on with the present set up is one reason that some may have given up on the show. IMO

I notice "Big School" seems a popular I player choice too, despite its overnights.

Finished that one off for you.

Oo-er - the finale kind of got lost over Christmas.

It definitely needs to deliver strong episode after strong episode to keep viewers and gain them. I think after the Lucy murder week they didn't keep it going long enough, other storylines weren't as compelling.

Thanks for that - I completely forgot it was 13 episodes.

I think it did manage that in 2010 just before the anniversary, and they were able to say that they had overtaken "Coronation Street" regularly in ttime for its birthday episode. I would imagine the target is the same this time, but the task of persuading the public is much harder. Its reputation is damaged by dodgy episodes that disrupt the good ones. Consistency is the name of the game and "EastEnders" needs stamina if it going to outrate "Coronation Street" this time.

Do you really think that? As far as I can see there is only one anti ITV poster on here.

Erm, they do do that.