Originally Posted by mavreela:
“As with pre-game, they can only show the post-game coverage for TNF games. That because they have the rights to NFL Network programming,
But it still costs them money as they need to watch the feed to monitor it, fill the breaks, and block out commercial references when necessary. Plus I am not sure the precise details of how they receive the feeds, but I believe they use their own fibre link to Atlanta so will also need someone at the other end monitoring it.
The replay of an EPL game from 1996 costs nothing, there are no added rights involved, no risk of violating the Broadcasting code, and it will be all done by computer.”
The likely hood of OFCOM finding Sky breaching the code when taking a 3rd party feed like a US sports feed is next to zero!
While it is a technical breach of the rules with regard to undue prominence and sponsorship, the fact is, Sky don't get any money for the references and OFCOM are aware that US broadcasters put ads in on screen all of the time and when live, editing these out is next to impossible, even on short time delay. So that isn't really an issue.
(BT do cut away to a holding screen from live programming if filling the screen is sponsor BS and once that is clear, they return and if you watch a replay the next day, all of the ads and so forth are either cut out entirely, or blurred and the audio referencing said sponsor missing)
It comes down to costs only really.
And at 4:30 - 5am, its not worth any money as no one is going to be watching enough to justify it.
It does cost to replay the EPL stuff but nothing close to what a LIVE broadcast does with analysis and waiting for reaction interviews to be fed to them, all of which costs alot of dollar!