Apple have sold in 10 million iPhone 6 & 6 Plus's worldwide during the first 3 days on sale. Apple launched the iPhone 6 in just 10 markets on Friday and it hasn't even gone on sale in China yet which is a large market for Apple. (Although the grey market there is massive).
Whilst Apple didn't disclose the sales figures for each model separately we can assume that the iPhone 6 shipped many more units than the 6 plus did. After all, the factories in China themselves are estimating outputting more than 4x s many 6's compared to 6 plus's. It's been estimated, and I've seen the evidence myself that there was a 70/30 split of shipped units in favour of the iPhone 6 compared to the 6 Plus. I've also seen sell through figures that suggest both the iPhone 6 and 6 Plus are selling very well. Especially compared to the 5S/5C situation last year where the 5S had a high sell though and the 5C had a low sell through. Whether this continues though remains to be seen.
The company said the new phones will be available in more than 20 additional countries by Friday and in 115 countries by the end of the year. It's estimated that Apple made a total $6 billion in revenue this weekend.
Now for some comparison to other phone sell in figures.
iPhone 6/6+ - 10 Million units in 3 days (High sell through for both)
iPhone 5S/5C- 9 Million units in 3 days (Low sell through of 5C)
iPhone 5 - 5 Million units in 3 days (High sell through)
iPhone 4S - 4 Million units in 3 days (High sell through)
iPhone 4 - 1.7 Million units in 3 days (High sell through)
Samsung Galaxy S5- 10 million units in 25 days (High sell through)
Samsung Galaxy S4- 10 million units in 27 days (High sell through)
Whilst Apple didn't disclose the sales figures for each model separately we can assume that the iPhone 6 shipped many more units than the 6 plus did. After all, the factories in China themselves are estimating outputting more than 4x s many 6's compared to 6 plus's. It's been estimated, and I've seen the evidence myself that there was a 70/30 split of shipped units in favour of the iPhone 6 compared to the 6 Plus. I've also seen sell through figures that suggest both the iPhone 6 and 6 Plus are selling very well. Especially compared to the 5S/5C situation last year where the 5S had a high sell though and the 5C had a low sell through. Whether this continues though remains to be seen.
The company said the new phones will be available in more than 20 additional countries by Friday and in 115 countries by the end of the year. It's estimated that Apple made a total $6 billion in revenue this weekend.
Now for some comparison to other phone sell in figures.
iPhone 6/6+ - 10 Million units in 3 days (High sell through for both)
iPhone 5S/5C- 9 Million units in 3 days (Low sell through of 5C)
iPhone 5 - 5 Million units in 3 days (High sell through)
iPhone 4S - 4 Million units in 3 days (High sell through)
iPhone 4 - 1.7 Million units in 3 days (High sell through)
Samsung Galaxy S5- 10 million units in 25 days (High sell through)
Samsung Galaxy S4- 10 million units in 27 days (High sell through)





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