ITV inc +1
15:10 - FILM: Harry Potter and the Philosopher's Stone: 2.37m (16.8%)
* peak: 3.63m (23.5%) at 17:25
18:00 - ITV Regional News: 2.34m (13.2%)
18:15 - ITV News: 2.43m (13.2%)
18:30 - You've Been Framed!: 2.30m (12.2%)
19:00 - The Chase Celebrity Special: 3.59m (16.2%)
....
22:50 - The Jonathan Ross Show: 2.72m (21.2%)
23:55 - ITV News: 1.36m (16.3%)
Have tried to tape-check those, but Ross I haven't tape-checked - if it started at 22:55, then you're looking at 2.65m (21.2%) so it doesn't make a huge difference. Either way, its doing really well following I'm a Celebrity, and may well have beaten Match of the Day head-to-head.
Good numbers for Harry Potter as well, why ITV do not do:
15:10 - You've Been Framed!
15:40 - ITV Regional News
15:55 - ITV News
16:10 - FILM: Harry Potter and the Philosopher's Stone
19:00 - The Chase
I don't actually know, because at 17:45, 3.56m (21.1%) were watching ITV, only for that to drop to 2.30m (12.0%) an hour later. That's not because of Strictly, that's because of poor scheduling. It's pretty clear Potter doesn't work in primetime, but something like the above works in my opinion.
BBC One - Pointless and Strictly
ITV inc +1 - X Factor and I'm a Celebrity