Originally Posted by guestofseth:
“Well the bigger share is explained by it airing at 7pm when there's a smaller total audience than at 8pm when EastEnders airs.
Last night's rating isn't bad, it's the only soap to be up year-on-year, albeit only by 0.02m, whereas Emmerdale was down 0.79m, and Corrie was down 1.6m/0.82m, but it should have been better given that the other two soaps received boosts last night, and the quality is high right now and deserves much better ratings. I'm hoping that a good cliffhanger and today's poor weather will mean it can stay above 7m tonight, but I sadly doubt it.
I think part of EE's problem is that it doesn't have another soap to give it a lift, Emmerdale and Corrie help each other out as Emmerdale brings in a soap audience for Corrie to build on. Also, Corrie is still in the place EE was in 2012(ish), where the ratings are down due to the poor quality but people are still willing to give it the chance when they have a big episode/week, if they don't do something about that soon then in a year or two they could be in the position EE's in now, where they've finally increased the quality but the audience has been burned so many times that they aren't willing to give it a chance anymore.
It is becoming disheartening to see a soap so many people are criticising get boosts when one that is on brilliant form at the minute remain relatively low, but the Barb system has never been one to judge quality.”
Sadly the BARB system has never been one to judge actual viewing numbers with any accuracy either, (for a number of reasons), and certainly not to pinpoint a '0.02m' change. Unfortunately it's all we've got at the moment to give us at least a very very broad approx indication. Does anyone know why BARB after all this time has still failed to increase its sample? Or why it still fails on so many levels, (eg student houses are never sampled)?
Last I saw, only 5,100 homes are monitored, covering the
actual viewing of 11,500 people aged 4 and over within those homes. Means nothing really in a country of 60 million does it?