Vodafone are considering buying Tesco's Blinkbox Video / Music streaming service. Blinkbox has been making a loss so far. Vodafone already have Sky (and their Now TV) Spotify and Netflix as add on or free packages on some tariffs.
http://www.telegraph.co.uk/finance/n...V-service.html
http://www.telegraph.co.uk/finance/n...V-service.html