Originally Posted by rzt:
“Awful rating for Stars In Their Eyes. Looks like ITV at the moment (and for the last 10months) are incapable of launching anything new (non-drama wise) to even a half decent audience. If a revival of Stars In Their Eyes can't even gather enough interest to get 4m on a January Saturday night (which it really should've done, even taking into account the bad reception), then what chance do their other new non-drama shows have which don't have Corrie/XF/BGT support? Very little, I would say. I expect Get Your Act Together will launch with around 3m now and most of their new factual shows to continue getting 2-3m. Even what you would call their 'solid' returning shows have underperformed in the first couple of weeks, with Foyle's War well down what it normally would get at this time of the year (it's faced a combination of Countryfile/Antiques Roadshow and a BBC1 drama before and never been as low as 4.7m) and Benidorm recording some of its worst Friday numbers since 2007. It looks like ITV have started off 2015 just as badly as how they were doing in 2014. Besides Broadchurch (which is going to start taking a hit this week onwards anyway), there is no momentum on the channel on weeknights at 9pm. And on the weekends they have half the audience BBC One has in the 5-7pm period (due to their own fault of airing YBF and movie reruns), which has made it much more difficult than it should be for the 7pm show to pull in a decent audience.
Very good rating for The Voice, I genuinely thought it would return about a million down from last year due to the lack of hype (IMO there didnt seem to be as much buzz around it), no Kylie factor, 4th series syndrome etc. But it's proven to be a strong performer for BBC One once again, and the good news for it is I can't see it dropping much if at all over the next few weeks during the blind auditions, as I'm sure some Stars In Their Eyes viewers will be switching over. Now You See It started well too - it sounds like it wasn't the best of shows but even if it does drop, it's started at a high enough point, that it may well settle at a solid 4m, especially being sandwiched between BBC News and The Voice.”
Agree with all of that. Why do you think ITV are stuck in such a rut right now? Like you say it's not just new shows which are struggling but also basically every returning show is down too, some quite significantly. Foyle's War and Benidorm have been quite a way off their usual numbers and we saw the same in the Autumn with Lewis, Scott & Bailey, Downton Abbey, The X Factor, The Jonathan Ross Show, I'm A Celebrity, Through The Keyhole, The Suspicions of Mr Whicher, Surprise Surprise, For The Love of Dogs, Piers Morgan's Life Stories, Royal Variety and the soaps all posting declines to various extents (some not by much, some by a lot). Meanwhile Chasing Shadows, The Great Fire, Keep it in the Family and Celebrity Squares all flopped (for various reasons admittedly, the dramas were rubbish), Sunday Night at The Palladiummwas a damp squib and whilst Grantchester did reasonably well I had expected a little more. Only Cilla was properly big. The Summer was a total disaster too. Surely it's more than just a coincidence that all of these shows have taken a drop recently? Especially as some of them are pretty lomg running shows.
I don't know what is going on but ITV are having a very bad time of it recently (Broadchurch the current exception but that is a big event show rather than a regular series and like you say will take a hit in the overnights at least for the next 4 weeks) and I don't know when the tide will turn. None of the other channels seem to be having quite such a miserable run, so I don't know what it is that has caused it. My hopes are not high for Get Your Act Together either if Stars could only get 3.7m. Then Mr Selfridge will no doubt be down at 9pm too. Having said that, if Dancing on Ice was back based on the recent trends it would probably be in the 4s for the main shows and the 3s for the results so it's not like keeping that would have helped. I do wonder how Rising Star would actually have done. Probably badly but still, could it have been worse than Stars or GYAT?
Agree about The Voice although I think Now You See It will take a bigger drop than that. Planet's Got Talent might do OK on ITV too.