Why is he crying?

Because he can't take it when they won't let him be centre of attention all the time.

I blame the Internet.

Good at dishing it out, but can't take it....maybe?

Or maybe just attention seeking.?

What does FREEL mean? And why is it on his head?

I think he cried because, as Katie said, he realised that he had just blown it with the public.

He's a big tossler, a toddler in an adult's body.