The catchphrase of the series. Be as obnoxious and nasty as you want, so long as you can "own it". Sick of it.

Agreed. It's extra annoying as we all know the correct term is 'pwned'.

I know.

Katie Hopkins is everything that's wrong with this world.

Be racists, be nasty, be insensitive, be horrible, be a bully. As long as you OWN IT!

and people want this woman to win...? What an inspiration to your children.

Ugh.

Began with the Busey series that one didn't it?

that Katie Hopkins and her use of Americanisms....I wish she'd British-up a bit

Ha ha Katie H will own the crown come Saturday.

Or, "i'm just being real" or "i tell it as it is" . They are annoying buzz words that people think is an excuse to be horrible.

You've gotta own this thread, OP.

Yeah, or 'suck it up', another stupid expression.

I owned that snickers bar I just ate!

The ones that really get on my tits are all the constant references here (and there as well) of crawling into backsides.
Its driving me bonkers.

Is that what is called 'Brown nosing'? A horrible expression.

Katie Hopkins has been watching too many Jane Austen films or reading her novels. 'Own it' was one of her favourite phrases and I think KH is trying to show off.

Last Summer's series was crazy for that.

There's even a thread about it now.

I thought it was Charlotte Bronte.