The Ratings Thread (Part 64)

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H of De Vil

16-05-2015

It is completely unacceptable for ITV to be below 2m so many times in a week, each week. You can't even defend it. They have brought this upon themselves.

Poor choices, poor commissions, more scheduling, just generally poor with a few bright sports in between.

cylon6

16-05-2015

Originally Posted by Andy23:
“Rating for Shark doesn't look great but of course a wins a win.

Can't believe a big deal is being made of "three programmes below 2m" when two of the figures are 1.97 and 1.99.

The main focus should be on Channel 5's who's biggest show of the year isn't even the biggest show of the night now. Imagine if BGT was rating lower than another show on the same night on the same channel. I expect there would be quite a few comments.”

Originally Posted by D.M.N.:
“By the same logic, you can't be defending ITV's figures at the moment. Compared to even 12 months ago, their entire schedule is falling down like a stack of cards at the moment. In what world is it acceptable for the leading commercial channel to be averaging under 2 million for new programming?”

Seriously Andy? The main focus should be on Big Brother, that doesn't rate as well as Celebrity Big Brother, and not the fact the main commercial broadcaster is scraping 2m when +1 is included for some primetime shows?

Don't find excuses for that. There is no excuse. Even the PR department at ITV won't defend and aren't tweeting the ratings. Britain's Got Talent, Downton, Cilla, Home Fires, Code Of A Killer, Broadchurch etc shows that people will come to ITV and watch programmes. But if the programmes are rubbish they won't.

cylon6

16-05-2015

Originally Posted by H of De Vil:
“It is completely unacceptable for ITV to be below 2m so many times in a week, each week. You can't even defend it. They have brought this upon themselves.

Poor choices, poor commissions, more scheduling, just generally poor with a few bright sports in between.”

Crozier is a money man. The programming buck stops with Fincham, the department heads under him have been failing. Fincham wasn't helped by Crozier trimming the budget. Crozier doesn't mention this because he's a div.

Cestrian18

16-05-2015

Yeah, it wasn't long ago we were all thinking about the Tuesday flop zone with sub 3m shows, sub 2m is now the standard across multiple nights and has been since January with a few bright spots over weekends and Monday's (and even these plum slots have had disasters) They really, really need autumn to boost them with the RWC and hopefully a revitalised XF to lead the charge to forget what has been a pretty abysmal 5 months for the channel- When your nearest commercial competitor is close to (and actually) outrating you on a regular basis in the 9pm slot questions need to be asked if the strategy is working for ITV?

cylon6

16-05-2015

Originally Posted by Cestrian18:
“Yeah, it wasn't long ago we were all thinking about the Tuesday flop zone with sub 3m shows, sub 2m is now the standard across multiple nights and has been since January with a few bright spots over weekends and Monday's (and even these plum slots have had disasters) They really, really need autumn to boost them with the RWC and hopefully a revitalised XF to lead the charge to forget what has been a pretty abysmal 5 months for the channel- When your nearest commercial competitor is close to (and actually) outrating you on a regular basis in the 9pm slot questions need to be asked if the strategy is working for ITV?”

The financial strategy is. The programming one for the main channel hasn't so far this year.

http://www.telegraph.co.uk/finance/n...iffhanger.html

Quote:
“Ian Whittaker of Liberum said: “On the five-year view, linear TV has held up very well. The dips in recent years seem to be linked more to the economic recovery, as the rises in viewing during the recession reverse.”

If the decline of the TV audience is not important to ITV, Crozier realises he cannot so easily brush off the fact that ITV’s share of it has also been sliding. At its most recent update to the market in November, the ITV channels’ share of viewing was 22.8pc, down from 23pc a year earlier.

Advertising sales for the first nine months of 2014 were up 6pc, but the broadcaster’s salesmen will not be able to rely on charging extra for slots around football World Cup matches this year. There is also a new technology threat from Sky’s AdSmart targeting system, which allows it to challenge ITV in the local advertising market.

The ratings slump has been blamed in part on declining interest in ratings stalwarts such as X Factor and Downton Abbey. Crozier has pinned hopes this year on the current second series of Broadchurch and on ITV’s role as a true mass medium as audiences fragment online.

Berenberg claims Crozier’s cost-cutting campaign is partly to blame for the on-screen malaise. “ITV has been cutting for a prolonged period of time, and now faces the need to reinvest, in our view, given very weak audience share in 2014 and the poor position it occupies online,” it said.

The cuts have been deep and “relentless”, in Crozier’s own terms. By the end of 2013 he had stripped £118m from ITV’s costs since 2009 and pledged another £15m in 2014. It has consolidated offices, paid off and refinanced debt and cut production costs. The drive has helped deliver a big rise in profitability. Pre-tax profits for 2014 are expected to be over £670m, more than double the 2010 figure.”

Score

16-05-2015

Originally Posted by Dancc:
“No sign of it at all in ITV2's provisional schedules for that week and no TBAs either.”

I wouldn't read too much into that. There's no Britain's Got More Talent down for the Sunday and no TBA for it either even though we know the final is that night.

Tassium

16-05-2015

ITV is a money tree. But Adam Crozier is chopping down the tree for warmth.

Investors don't see where the firewood is coming from...
------
Don't worry though, Adam Crozier will be fine.

Salv*

16-05-2015

Any ratings yet?

Andy23

16-05-2015

Both BBC1 and ITV are showing the same number of dramas at 9pm at the moment, both are showing two. Sunday and Monday on ITV, Sunday and Wednesday on ITV.

So don't make out it's simply just about spending more money, we regularly see very cheap programmes get big ratings and expensive programmes rate poorly.

Dancc

16-05-2015

Originally Posted by Salv*:
“Any ratings yet?”

Big Brother: Timebomb increased to 1.26m (6.4%) for the 90 minute live show at 9pm, excluding +1.

Salv*

16-05-2015

Originally Posted by Dancc:
“Big Brother: Timebomb increased to 1.26m (6.4%) for the 90 minute live show at 9pm, excluding +1.”

Well at least that's a climb. Should be I'm guessing around 1.35m with +1.

Dancc

16-05-2015

Friday Overnights

BBC One
20:00 EastEnders: 6.07m (31.1%)
21:00 Have I Got News For You: 4.43m (21.5%)
22:00 BBC News at Ten: 3.71m (20.9%)

BBC Two
20:00 Mary Berry's Absolute Favourites: 2.30m (11.8%)
20:30 Gardeners' World: 2.13m (10.5%)
21:00 Britain's Greatest Generation: 1.15m (5.6%)

Channel 4 (exc. +1)
20:00 Marvel's Agents of Shield: 0.60m (3.0%)
21:00 8 Out of 10 Cats Does Countdown: 1.51m (7.4%)
22:00 Alan Carr: Chatty Man: 1.11m (7.1%)

Channel 5 (exc. +1)
20:00 Lusitania: 0.88m (4.4%)
21:00 Big Brother Timebomb Live: 1.26m (6.4%)
22:30 Big Brother's Bit on the Side: 0.50m (3.8%)

Sky1 (exc. +1)
19:00 The Simpsons: 0.21m (1.3%)
19:30 The Simpsons: 0.15m (0.8%)
21:00 A League of Their Own: 0.28m (1.4%)

Hollie_Louise

16-05-2015

Originally Posted by Salv*:
“Well at least that's a climb. Should be I'm guessing around 1.35m with +1.”

That's all we need. As long as it's not dropping, it's not that bad.

pjh8

16-05-2015

That % share for big brother....

cylon6

16-05-2015

Originally Posted by Andy23:
“Both BBC1 and ITV are showing the same number of dramas at 9pm at the moment, both are showing two. Sunday and Monday on ITV, Sunday and Wednesday on ITV.

So don't make out it's simply just about spending more money, we regularly see very cheap programmes get big ratings and expensive programmes rate poorly.”

2 million across primetime isn't great. It's about scheduling and commissions. Bad scheduling and bad commissions.

Dancc

16-05-2015

Originally Posted by pjh8:
“That % share for big brother....”

Well at 9pm it's quite likely the share is going to be lower compared to the episodes that go out at 10pm even if the audience is actually higher.

I wouldn't judge it too harshly on that. Even at 6.4 it's still 2.2 share points above the C5 average, and with a much more attractive audience than is normally the case for them.

Still, I'm not doing cartwheels. It's only an okay figure. And Bit on the Side is really struggling this year.

Markynotts

16-05-2015

Coronation Street 6.24m (34.4%) 8:30pm 6.15m (30.1%)
Eastenders 6.07m (31.0%)
Emmerdale 5.2m (31.8%)

I can't remember the last time that I saw Eastenders and Corrie so close on a normal Friday. It has beaten the 830pm showing a few times but never approached the traditional 7.30pm one.

Corrie hasn't received any BAFTA boost at all

omnidirectional

16-05-2015

Originally Posted by Dancc:
“Just breaking that Spike UK will screen Amir Khan's upcoming PBC fight live in the UK.

2am start though:”

Despite the listings showing the fight on Spike, BoxNation are now claiming to have "live and exclusive" coverage

http://www.boxnation.com/boxing-news...-on-boxnation/

Jay Lee

16-05-2015

Originally Posted by Markynotts:
“Corrie hasn't received any BAFTA boost at all”

That's because that BAFTA award was a farce. It has been very much EastEnders' year.

Dancc

16-05-2015

Originally Posted by omnidirectional:
“Despite the listings showing the fight on Spike, BoxNation are now claiming to have "live and exclusive" coverage

http://www.boxnation.com/boxing-news...-on-boxnation/”

That's strange.

There is even a repeat scheduled on the Saturday, in listings they sent out yesterday:

Quote:
“SPORT: Live Fight Night: Khan v Algieri
On: Spike (31)
Date: Saturday 30th May 2015 (starting in 14 days)
Time: 20:00 to 22:00 (2 hours long)

Sorry no additional information is currently available
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Marked By: 'Category: Sport' marker
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Excerpt taken from DigiGuide - the world's best TV guide available from http://www.getdigiguide.tv/?p=1&r=87587

Copyright (c) GipsyMedia Limited.”

jlp95bwfc

16-05-2015

Originally Posted by Markynotts:
“
Corrie hasn't received any BAFTA boost at all”

BAFTA boost?

Is this a real phenomenon or one made up to have a go at Corrie?

Cestrian18

16-05-2015

Originally Posted by jlp95bwfc:
“BAFTA boost? Is this a real phenomenon or one made up to have a go at Corrie?”

I would assume the BAFTAS skew a little differently to Corrie so it might have been possible to have picked up a few curious viewers after the win but nothing marked I would have thought?

Rob1985

16-05-2015

Originally Posted by jlp95bwfc:
“BAFTA boost? Is this a real phenomenon or one made up to have a go at Corrie?”

Can't say I've ever heard of a 'BAFTA boost' before?

Salv*

16-05-2015

Surprised DS hasn't updated yet.

Markynotts

16-05-2015

Originally Posted by jlp95bwfc:
“BAFTA boost? Is this a real phenomenon or one made up to have a go at Corrie?”

If Corrie wasn't in such a state, it wouldn't need defending

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