Originally Posted by cylon6:
“I think Car Share will do well. But being on iPlayer first might hurt ratings.”
Isn't the fact that it's on IPlayer first surely the biggest sign yet that formal ratings simply don't really matter that much any more?
Sky have clearly been taking that view for a long time (and almost seem to actively discourage people from watching their shows in their main scheduled slot) and the BBC are moving much more in that direction now too.
IPlayer is no longer just 'catch up tv'.