|
||||||||
The new Virgin Radio UK |
![]() |
|
|
Thread Tools | Search this Thread |
|
|
#1 |
|
Forum Member
Join Date: Sep 2005
Posts: 334
|
The new Virgin Radio UK
I'm excited that Virgin Radio is set to return to the UK. The target audience is apparently 24-49 year olds with a slight male-skew, which sounds pretty ideal for all those lost souls in the Radio 1 - Radio 2 crossover period like myself...
I haven't heard any of Virgin Radio's output, but does anyone have any fond memories? I've also heard that Virgin are trying to woo Chris Moyles back on to Radio to present the breakfast show.. Though I've only seen a report on this from the Daily Star, so not exactly the most reliable of sources. Anyone else heard anything? |
|
|
|
|
Please sign in or register to remove this advertisement.
|
|
|
#2 |
|
Forum Member
Join Date: Jan 2011
Location: Central Scotland
Posts: 717
|
The Virgin radio brand is exactly that, A brand licenced out and all this new uk Virgin will be is another same old story of a pop/rock station which we have many of already.
Ive had dab since nearly day one when we had more choice of type of music. Im dissapointed that Listen2Digital didnt win as they had more choice. Do we really need Virgin Radio, another pop/rock station ? Just because of the name ? We need more choice, like Reggae, Country, Techno, News, Not yet another sameo. I used to stick up for dab but now i mostly listen to internet radio at home and in car with my unlimited internet from giffgaff. Decades Radio and Scotland69am mostly. |
|
|
|
|
|
#3 |
|
Forum Member
Join Date: May 2001
Location: Gorleston, Norfolk
Posts: 1,313
|
Quote:
I've also heard that Virgin are trying to woo Chris Moyles back on to Radio to present the breakfast show.. Though I've only seen a report on this from the Daily Star, so not exactly the most reliable of sources. Anyone else heard anything?
|
|
|
|
|
|
#4 |
|
Forum Member
Join Date: Jul 2007
Posts: 10,876
|
If the new Virgin has a similar playlist to Absolute, but doesn't have relentless breakfast show promos and annoying voiceovers, they might be on to a winner.
|
|
|
|
|
|
#5 |
|
Forum Member
Join Date: Jan 2015
Posts: 2,448
|
It will be interesting to see if this succeeds. AFAIK Absolute isn't particularly profitable so they would be pretty silly to compete head on with them.
There might be a niche in the market for a male version of Heart though. Playing pop and urban as well as guitar music. Blokey presenters and a bit of football and car related chit chat? |
|
|
|
|
|
#6 |
|
Forum Member
Join Date: Aug 2007
Location: Down South
Posts: 24,599
|
Johnny Vaughan would be a good choice for a presenter if this takes off.
|
|
|
|
|
|
#7 |
|
Forum Member
Join Date: Jun 2009
Posts: 3,628
|
Never liked the original Virgin as it was to Male orientated. But if this is a mix of pop and rock with no R&B rubbish i might give it a try. When is it due to launch.
|
|
|
|
|
|
#8 |
|
Forum Member
Join Date: Jul 2003
Location: Essex
Posts: 3,858
|
Quote:
Never liked the original Virgin as it was to Male orientated. But if this is a mix of pop and rock with no R&B rubbish i might give it a try. When is it due to launch.
|
|
|
|
|
|
#9 |
|
Inactive Member
Join Date: Jun 2012
Location: Birmingham
Posts: 8,770
|
Quote:
I'm excited that Virgin Radio is set to return to the UK. The target audience is apparently 24-49 year olds with a slight male-skew, which sounds pretty ideal for all those lost souls in the Radio 1 - Radio 2 crossover period like myself...
I haven't heard any of Virgin Radio's output, but does anyone have any fond memories? I've also heard that Virgin are trying to woo Chris Moyles back on to Radio to present the breakfast show.. Though I've only seen a report on this from the Daily Star, so not exactly the most reliable of sources. Anyone else heard anything? https://www.youtube.com/watch?v=T7E5Lz6j-yM |
|
|
|
|
|
#10 |
|
Forum Member
Join Date: Oct 2013
Posts: 2,918
|
Quote:
Never liked the original Virgin as it was to Male orientated. But if this is a mix of pop and rock with no R&B rubbish i might give it a try. When is it due to launch.
Seeing as you are a bloke wouldn't that have been a good thing? |
|
|
|
|
|
#11 |
|
Forum Member
Join Date: Sep 2009
Posts: 363
|
Quote:
There might be a niche in the market for a male version of Heart though. Playing pop and urban as well as guitar music. Blokey presenters and a bit of football and car related chit chat?
As an earlier poster has said, what's really disappointing is the lack of genuine choice on DAB. |
|
|
|
|
|
#12 |
|
Forum Member
Join Date: Jan 2015
Posts: 2,448
|
Quote:
Sounds like XFM to me.
As an earlier poster has said, what's really disappointing is the lack of genuine choice on DAB. |
|
|
|
|
|
#13 |
|
Forum Member
Join Date: May 2010
Posts: 757
|
The original Virgin was great. Not sure it was commercially viable though. As a DAB only channel I don't think you should expect big names.
|
|
|
|
|
|
#14 |
|
Forum Member
Join Date: Sep 2005
Posts: 334
|
Quote:
The original Virgin was great. Not sure it was commercially viable though. As a DAB only channel I don't think you should expect big names.
|
|
|
|
|
|
#15 |
|
Forum Member
Join Date: Jun 2009
Posts: 3,628
|
Quote:
Seeing as you are a bloke wouldn't that have been a good thing?
|
|
|
|
|
|
#16 |
|
Forum Member
Join Date: Dec 2004
Posts: 50,505
|
Quote:
I don't think Chris Moyles can be called a big name these days..
|
|
|
|
|
|
#17 |
|
Forum Member
Join Date: Sep 2005
Posts: 334
|
Quote:
Whatever you think of Moyles I can assure you him signing anywhere would generate a fair bit of interest in the media etc and that could only be a good thing for a "new" station like Virgin.
|
|
|
|
|
|
#18 |
|
Forum Member
Join Date: Apr 2015
Posts: 432
|
Does anyone think that any of the existing UTV stations would rebrand to Virgin (if nobody picks them up)?
|
|
|
|
|
|
#19 |
|
Forum Member
Join Date: Jan 2015
Posts: 63
|
From UTV announce:
Virgin Radio – Rock and pop music for 25-44 year olds with a slight male bias |
|
|
|
|
|
#20 |
|
Forum Member
Join Date: Jul 2007
Posts: 10,876
|
Quote:
From UTV announce:
Virgin Radio – Rock and pop music for 25-44 year olds with a slight male bias |
|
|
|
|
|
#21 |
|
Forum Member
Join Date: Oct 2002
Location: Inverness
Posts: 3,473
|
Quote:
That's virtually the same as the 'old' Virgin/current Absolute which has always been rock-biased with only a small amount of credible pop.
|
|
|
|
|
|
#22 |
|
Forum Member
Join Date: Mar 2008
Posts: 3,133
|
Quote:
I wonder if it will be more like Absolute 00s which plays quite a bit of credible pop and (obviously) more up to date music than the main station.
|
|
|
|
|
|
#23 |
|
Forum Member
Join Date: Feb 2015
Location: northern ireland
Posts: 82
|
I can't wait to hear the sound of the new Virgin. Shame it won't be on FM as it could compete with kiss and Capital if they get the right format. If you listen to some of the Virgin stations in America it sounds like it maybe that kinda idea they do over there.
|
|
|
|
|
|
#24 |
|
Forum Member
Join Date: Jun 2002
Location: Scotland, Dunfermline Area
Posts: 10,698
|
The old Virgin radio when it first started was an ok station but I would not say it was that great.
It was better than Planet Rock for Planet Rock may be a good station to some but the right hard rock music is no really my thing. Im more in to soft rock and power ballads. Like Bon Jovi, Bryan Adams, Heart and others plus some other types of music. Darren |
|
|
|
|
|
#25 |
|
Forum Member
Join Date: Sep 2002
Location: Scotland
Posts: 10,719
|
Quote:
From UTV announce:
Virgin Radio – Rock and pop music for 25-44 year olds with a slight male bias The question is, with digital only coverage, would anyone in that league be financially viable? Maybe have a big name for Saturday or Sunday breakfast if not? |
|
|
|
![]() |
|
All times are GMT. The time now is 19:03.


