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The new Virgin Radio UK
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TUC
01-04-2016
Originally Posted by Hitmusic:
“Seen 26 posters for Virgin radio today in Kensington! Unreal.”

And none that I"ve seen in West Yorkshire. Even their advertising campaign seems to be poorly co!-ordinated.
decafcappuccino
01-04-2016
Originally Posted by Erwin:
“The stream still sounding flat, dry and soulless. Good they have title and artist info on it, but audio quality is still a mess...”

Is it just on the tunein radio app that has the artist/track info ? (Even then it doesnt always update for me?) noninfo on radio player or virgins own app bizarely ?

Originally Posted by russellelly:
“Apologies for double post, but there's also an issue with playing the same 'spice' tracks too often. I've not exactly been listening continuously, but have heard Green Day Good Riddance (Time of Your Life) and Moby Why Does My Heart Feel So Bad twice each. They're great songs to hear, but they certainly shouldn't be heard every other day!”

Have you ever heard Heart radio they have certain old tracks that are played daily, candi staton, robin s just to name a couple. But i agree after the third day on air I was hoping not to hear the same classic tracks already.

Was it me or did today seem to have more indie/guitar music compared to the first two days ?
TUC
01-04-2016
Originally Posted by Kitt 2000:
“Couldn't agree more
Caroline is my main station I listen to, the main real Caroline, not flashback for the lets just say, very mature listener..”

But Caroline is a very marginal station. Anything which people can't readily hear by switching their radio on is not something which is a serious option. Online listening doesn't have sufficient profile even now.
MorningDJ
01-04-2016
Anyone listening to Johnny & Inel? Lively & enjoyable presentation with good Friday evening music.
Mark M
01-04-2016
Originally Posted by MorningDJ:
“Anyone listening to Johnny & Inel? Lively & enjoyable presentation with good Friday evening music.”

I heard the first bit. I thought the music was excellent, but found them (especially Johnny) intensely irritating, so I had to switch off. Johnny's 'geezer' style just isn't for me.
Sophie_Greene
01-04-2016
Originally Posted by MorningDJ:
“Anyone listening to Johnny & Inel? Lively & enjoyable presentation with good Friday evening music.”

I've got a feeling you're fighting a losing battle promoting this station on these forums. Maybe you could feed back about the appalling sound quality and overall amateur sound to it all.
MorningDJ
01-04-2016
Originally Posted by Mark M:
“I heard the first bit. I thought the music was excellent, but found them (especially Johnny) intensely irritating, so I had to switch off. Johnny's 'geezer' style just isn't for me.”

Makes a change hearing people clearly enjoying what they are doing rather than sounding like they are just script reading.
simonk243
01-04-2016
Originally Posted by russellelly:
“Apologies for double post, but there's also an issue with playing the same 'spice' tracks too often. I've not exactly been listening continuously, but have heard Green Day Good Riddance (Time of Your Life) and Moby Why Does My Heart Feel So Bad twice each. They're great songs to hear, but they certainly shouldn't be heard every other day!”

What does the term "spice tracks" mean please
andys corner
01-04-2016
a real shame they don't have an fm frequency
omnidirectional
01-04-2016
Originally Posted by simonk243:
“What does the term "spice tracks" mean please”

A track which isn't played very often or is a bit different to what you would normally hear on the station. Someone mentioned hearing Faithless - Insomnia on Virgin, that would be a spice track.
omnidirectional
01-04-2016
Originally Posted by russellelly:
“Apologies for double post, but there's also an issue with playing the same 'spice' tracks too often. I've not exactly been listening continuously, but have heard Green Day Good Riddance (Time of Your Life) and Moby Why Does My Heart Feel So Bad twice each. They're great songs to hear, but they certainly shouldn't be heard every other day!”

Notorious B.I.G - Mo Money Mo Problems is another, it's on again now..
speculator
02-04-2016
Originally Posted by Amara:
“After all the grief of tuning in I don't know why I bothered the presenters are awful the imaging is even worse than Absolute and the music not a patch on Planet Rock. I really don't know why I bothered. Planet Rock is everything Virgin Uk isn't.”

With Planet Rock also a digital-only station, it reminds Virgin what standards it should aim for...

> Most of Planet Rock life has been under independent ownership. Yet it has always been able to achieve a professional output. Wireless Group has years of radio ownership experience with talkSPORT and local radio. Yet the production quality of Virgin Radio reminds me of community/student radio.
> Being a digital station, Planet Rock has no obligation to offer hourly news or travel but offers live for both. Virgin is "recycling" talkSPORT news and no travel; something I expect from community/student radio not from national commercial radio.
> I listen to Planet Rock as the presenters share their fun and humorous personality making entertaining radio. Edith Bowman is an accomplished broadcaster but Virgin Radio's poor sound quality unfairly makes her sound like a community/student radio presenter.
> Planet Rock imaging is professional so despite being the niche rock format still spends money. Whilst VR having the popular pop/rock format and Virgin branding, it unnecessarily has the cheapest imaging.

Wireless Group seem to have a defeatist attitude that Virgin Radio will be loss-making and is spending the minimum so it does not eat into the company profit.
omnidirectional
02-04-2016
Originally Posted by speculator:
“> Most of Planet Rock life has been under independent ownership.”

Planet Rock was independently owned from 2008-2013, but for most of its 16 year history it has been owned by big radio groups (GWR/Gcap until 2008, Bauer since 2013).
MorningDJ
02-04-2016
> Being a digital station, Planet Rock has no obligation to offer hourly news or travel but offers live for both. Virgin is "recycling" talkSPORT news and no travel; something I expect from community/student radio not from national commercial radio.
.
Virgin doesn't have that obligation either then as it is digital only too. All the big groups share news output & readers, you hear the same news people on Magic/Absolute & across the global stations.

Also I don't think they ever suggested Virgin was going for Planet Rock's audience did they?
nikobatallones
02-04-2016
Originally Posted by speculator:
“> Being a digital station, Planet Rock has no obligation to offer hourly news or travel but offers live for both. Virgin is "recycling" talkSPORT news and no travel; something I expect from community/student radio not from national commercial radio.”

I wouldn't call it recycling as much as utilizing what they have (and the talkSPORT news unit has been functioning for a while) and crosspromoting (thus the talkSPORT branding on sport bulletins for both Virgin and talkRADIO).

Even the BBC do it...
Hitmusic
02-04-2016
Originally Posted by TUC:
“And none that I"ve seen in West Yorkshire. Even their advertising campaign seems to be poorly co!-ordinated.”

I have never seen a station do such a heavy ad campaign. They really are advertised literally at every other ad board. Wonder what their ad buget was for the launch, Must be a few million.
Mr Radio
02-04-2016
Originally Posted by omnidirectional:
“A track which isn't played very often or is a bit different to what you would normally hear on the station. Someone mentioned hearing Faithless - Insomnia on Virgin, that would be a spice track.”

Yet ive heard that song on radio x, capital, free and even Kerrang
omnidirectional
02-04-2016
Originally Posted by Mr Radio:
“Yet ive heard that song on radio x, capital, free and even Kerrang”

Yeah, it's a perfect example of a spice track on stations like Kerrang and Radio X. It's not the style of music they usually play (rock) but fits in well.
Mr Radio
02-04-2016
Originally Posted by omnidirectional:
“Yeah, it's a perfect example of a spice track on stations like Kerrang and Radio X. It's not the style of music they usually play (rock) but fits in well.”

Agreed except not sure the metal heads and rockers would agree with it being played on Kerrang
MoofieDarling
02-04-2016
Originally Posted by Mr Radio:
“Agreed except not sure the metal heads and rockers would agree with it being played on Kerrang ”

Don't be so sure, most metal and rock fans are lot more open minded than you'd think
russellelly
02-04-2016
Third time I've heard 'Why Dowes My Heart Feel So Bad' now. This doesn't make sense to me!
nikobatallones
02-04-2016
Originally Posted by russellelly:
“Third time I've heard 'Why Dowes My Heart Feel So Bad' now. This doesn't make sense to me!”

To you. It's perfectly Virgin -- a crossover track with appeal among the alternative crowd and the pop crowd.

Granted, that song comes up every day...
HistoricDealer
02-04-2016
It's Ben Jones!
omnidirectional
02-04-2016
Originally Posted by nikobatallones:
“To you. It's perfectly Virgin -- a crossover track with appeal among the alternative crowd and the pop crowd.

Granted, that song comes up every day...”

The same few classics are coming up every day, It seems like the music database is unfinished. This station is so rough round the edges (putting it mildly). it needs a lot of work.

I notice in The Drum article about Virgin Radio, their target RAJAR figure (350-400k) has been removed:
http://www.thedrum.com/news/2016/04/...-bbc-radio-1-2

The original article is still available at:
http://www.4-traders.com/WIRELESS-GR...-1-2-22108451/
wns_195
02-04-2016
If Kerrang is playing that song it has lost its way.
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