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Great Pop Albums with disasterous marketing and single releases .... |
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#1 |
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Join Date: Aug 2008
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Great Pop Albums with disasterous marketing and single releases ....
Pop is fickle world and clever promotion and marketing is important as a tool to launching any album .....but there are some great pop albums that have flopped and remained relatively undiscovered owing disastrous marketing and single releases ...
Do any come to mind to you? and what would you have released as signal and how would you have promoted them and the album? |
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#2 |
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Ashley Tisdale - Guilty Pleasure (singles should've been: Acting Out, Hot Mess, How Do You Love Someone and Hair)
Cher Lloyd - Sorry I'm Late (singles should've been Bind Your Love, Sirens, Dirty Love and Sweet Despair/Alone With Me) Both had mediocre marketing too. Also notably, Lea Michele - Louder although marketing seemed good, the singles were poorly chosen and didn't reflect her talent or what fans wanted to hear. What Is Love should've been her debut single but instead it was bumped to a bonus track... |
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#3 |
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Perhaps not a great album, but Rebel Heart.
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#4 |
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Lady GaGa - Artpop
The marketing was there, but single choices were poor and promotion was kinda weak. The singles should have been: Applause: April 2013 (Buzz Single) Gypsy: August 2013 (1st single, 5-6 weeks build up. Released on a Sunday) Artpop Album: 2 weeks after Gypsy. Loads of promotion and album signings. Sexxx Dreams: November 2013 (2nd single. Performance on the X factor. Risqué video to get people talking) G.U.Y: February 2014 (3rd single with the same video. Hints of The Fame/Monster GaGa. Performance at the Brits with a big routine) Do what u want: April 2014 (4th and final single to be taken from the album. Would have had GaGa sing it only. Video would have been basic but got the story across) Artrave Tour: November 2013 to July 2014. Shorter then previous tours but higher in budget with the following setlist: Sexxx dreams G.U.Y Alejandro LoveGame Pokerface Manicure Dance in the dark Judas Paparazzi Telephone Aura Artpop Just dance Venus ScheiBe Gypsy Born this way Do what u want Bad romance The edge of the glory Applause |
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#5 |
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Join Date: Apr 2015
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I don't think the marketing for Rebel Heart has been too bad. Madonna has promoted it more than she promoted Hard Candy and MDNA. Living for Love and Ghosttown are great singles, but that doesn't mean anything nowadays, especially at Madonna's age. The leak cocked things up, but Madonna has done her best.
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#6 |
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New Order famously lost money on Blue Monday due to the cost of the sleeve design.
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#7 |
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Wordshaker - The Saturdays
The whole era was completely rushed and only two singles were released, one which was completely unlike the rest of the album. The promotion was rather weak as well. |
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#8 |
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Join Date: Apr 2015
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I think the recent trend to spew out promotional tracks and random videos has caused so many artists to suffer often with no actual "release" available.
Record companies are trying to change the way we buy and listen to music. Instead, they're f*cking up established artist's and newcomer's careers. There are loads more but a few that spring to mind: Ella Eyre - Feline Kylie Minogue - Kiss Me Once Lily Allen - Sheezus Madonna - Rebel Heart Rihanna's latest campaign. |
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#9 |
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The most obvious one for me in MJs Invincible. It's a solid album which was promoted so badly by Sony/MJ. Just two proper singles, and very little else. Had it have received the same support as his previous albums it could have been very different.
MDNA is another one and it infuriates me to this day . The tour was meant to be (according to her manager) the only promotion the album would receive, but as a result when it came to the tour nobody knew any of the songs because hardly anybody had bought the album. Unforgivable.I find most of Rihanna's campaigns a total mess too. So many buzz singles all over the place nobody really knows what the hell is going on. The singles from her last three albums just overlapped and merged into one after a while. |
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#10 |
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I'd agree that Rihanna's upcoming album looks like being added to the list. The buzz was there when FourFiveSeconds was released and it was pretty big hit even though not quite at the level of previous Rihanna lead singles. However the buzz singles BBHMM and American Oxygen have had the opposite effect that buzz singles should have. (the reason I call them that is because BBHMM doesn't even have a video and American Oxygen is targeted at quite a niche market).
Now all of a sudden Rihanna has gone completely silent and won't even discuss the album at all, despite appearing in tons of different magazines and doing promo seemingly set up for the album campaign but in fact she isn't using them to promote the album. I would guess that she has gone back into the studio to rework some of the album and find a killer single. I think she will unleash it the autumn as if that were the lead single and effectively start the album campaign from scratch. |
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#11 |
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I'd say any of The Saturdays albums, as it never ceases to amaze how with every one they seem to release terrible singles and ignore some of their great album tracks.
Also Aly & Aj's Insomniatic album is a lost rock-pop classic, but you wouldn't realise it from the singles that they released from it. |
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#12 |
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Quote:
Wordshaker - The Saturdays
The whole era was completely rushed and only two singles were released, one which was completely unlike the rest of the album. The promotion was rather weak as well. |
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#13 |
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Completely disagree about Cher Lloyd's Sorry I'm Late. Sony did a lot of promo for the album, including lots of touring in the US and streaming the album before its release. American radio just didn't want to play her for some reason. And The Saturdays were everywhere before the release of Wordshaker to the point they were overexposed. Just because an album flops, it doesn't mean the record company didn't do their job.
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#14 |
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Quote:
Lady GaGa - Artpop
The marketing was there, but single choices were poor and promotion was kinda weak. The singles should have been. Also I don't think Gaga helps herself when things maybe aren't going too well. Instead of just taking criticism or failure on the chin she starts going on the attack blaming people or acting the victim. Kinda 'It's your fault you don't like my new song... you just don't understand art like all my TRUE Monsters do'. As such you do lose that good will to continue to support. |
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#15 |
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Quote:
The most obvious one for me in MJs Invincible. It's a solid album which was promoted so badly by Sony/MJ. Just two proper singles, and very little else. Had it have received the same support as his previous albums it could have been very different.
Singles should've been: Unbreakable Whatever Happens Speechless Heartbreaker Butterflies You Rock My World In that order. |
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#16 |
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You can't polish a turd.
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#17 |
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Katy perry-prism
Great leaf and introduction but after that it all seemingly unravelled they picked the wrong singles save for Dark Horse and didn't manage the momentum of Teenage Dream. Walking On Air would've been huge and whilst I love unconditionally the second half had far better ballads and mid tempos that showed her in a different more mature light. Luckily for her it performed well enough and back by a very successful tour overall the era was a success but could've been do much bigger. |
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#18 |
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Quote:
Katy perry-prism
Great leaf and introduction but after that it all seemingly unravelled they picked the wrong singles save for Dark Horse and didn't manage the momentum of Teenage Dream. Walking On Air would've been huge and whilst I love unconditionally the second half had far better ballads and mid tempos that showed her in a different more mature light. Luckily for her it performed well enough and back by a very successful tour overall the era was a success but could've been do much bigger. |
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#19 |
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Quote:
Dark Horse pretty much saved that album from totally bombing. Unconditionally is IMO the worst single she's ever released - and wasn't helped in the UK by that dire X Factor performance. After that bombed I genuinely thought that would be it for the album. Then Dark Horse came along and breathed a bit more life into it. DH should have been single #2 for sure.
But had like I said the singles after DH been better picked its arguable that Prism would have done better than TD. They again after DH picked a good song but not the right song to carry momentum and then TIHD ended the era prematurely it should have always been for me: Roar Dark Horse Ghost Walking on Air Love Me Legendary Lovers |
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#20 |
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Join Date: Apr 2014
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Sugababes - "Catfights and Spotlights" - the last album with Keisha. "Girls" which was used in an advert became a hit, then there was the dubious decision to release the awful "No Can Do" Christmas week and it took until about January to peak at #28 or wherever it was.
The whole album was rush released too, as there was potential on "Change" with "My Love Is Pink", why the hell "Denial" was released and "Never Gonna Dance Again". |
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#21 |
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Basically any Prince album of last 20 years...your preferred year may vary
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#22 |
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Pretty much every Kelly Clarkson album except for Breakaway.
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#23 |
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Quote:
Pretty much every Kelly Clarkson album except for Breakaway.
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#24 |
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Cher Lloyd second albums
No marketing in uk Amazing album Singles should have been Sirens Party of the year would have been huge lead single Killing it |
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#25 |
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Leon Jackson
Fingerprints Ordinary love Stargazing lead single Should have been the singles |
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. The tour was meant to be (according to her manager) the only promotion the album would receive, but as a result when it came to the tour nobody knew any of the songs because hardly anybody had bought the album. Unforgivable.