Family and friends.
Nick's family must come first if they so wish to do so.
Chloe would be my second choice with a rich boyfriend and possibly hidden family assets.
Joel would be my third choice with Jack bringing up the rear.
The regional vote does play a part in the outcome and I suspect the majority of the voters are north of the River Trent. Not good for Jack and Joel but a plus for Danny and Chloe.
Gamblers and Syndicates.
Most gamblers who stand to win a big wedge will be throwing many votes onto their favourite.
If the big syndicate players decide to play there are some juicy odds about 3 of the finalists.. Christian is trading at 70.0, Nick at 20.0 and Danny at 12.5.. If anyone of the three dramatically drop in price it could be that a syndicate is at work.