ITV forgets it isn't the only commercial broadcaster. Perhaps some of the others might not be happy if BBC One started arranging its Saturday night schedule to suit ITV. ITV providing BBC One with a list of X Factor start times, and the BBC agreeing to schedule around it would basically be market-rigging for ITV's sole benefit.
ITV's priority today should be organising partial refunds or free ad plays for the advertisers who presumably didn't get the ratings they paid for during last night's Emmerdale.
ITV's priority today should be organising partial refunds or free ad plays for the advertisers who presumably didn't get the ratings they paid for during last night's Emmerdale.




