The interesting thing is on the show the presenters and judges do objectifying of the men more blatantly than they've done in the past, but in my house where were use strictly as a bonding viewing session, we still objectify the females way more, whether sexually, whether aesthetically (regarding costumes, hair) and overall pay far more attention to their presence than the males. So while on the show there is this weird letching on the new 'hot' male pro (as happened with Aljaz and now gleb), generally in life when talking about the show (this year and last) I still hear most of the objectifying comments from my friends (male, female and varying sexualities) being aimed at the females contestants. The funny thing is, gay men and straight women (which are the main lot of my friends that watch the show) think that saying a women is gorgeous, pretty, has a great body and amazing legs is not objectifying her because they're not saying it from a sexual point of view. So even when they comment that a female is looking hot and sexy, because it's an objective observation rather than a self fulfilling observation, they think they are less guilty of objectification, and usually don't even realise their level of objectifying. Sexual objectification doesn't have to just come from a place of sexual attraction, but, imo, a non-sexual appreciation that still recognises the sexual appeal of someone and still holds up that someone as a visual target first before anything else. And there is other ways forms of aesthetic appreciation that will come u dear boxing a personal visually. I find my straight female friends particularly do this but don't view it as a form of objectification, yet they'll comment on a man's looks and admit they're objectifying him, but not say it's objectifying with a female's looks because they don't fancy them so apparently the appreciation is less degrading or devaluing.
If I were gleb I'd find the comments about my looks both flattering and awkward. As a still young male it will boost his ego but also make him feel like he's not being taken as seriously. I almost feel sorry for the other male pros that hardly ever get the complimentary descriptions of looks given to them, i.e. Kevin, Anton and so on.
I would agree in general when the judges comment about a chest being out, or the nice bum, it just has that dirty men/woman vibe. As for Tess and Claudua, it all feels very badly scripted (esp with Tess where most compliments seem very awkwardly and insincerely given). The judges (minus Len, or mainly so) do seem to genuinely mean the comments they make about the males though, so it's very cringe.
The annoying element is that the producers think that because they (in presumption) have a largely straight female and gay male audience that this talking of the better looking males is what the viewers will welcome. But not all straight women just like looks, and while they might like a toned male with certain degree of muscles, they tend to prefer men to look more naturally toned (rather than gym whipped) and enjoy the mental, emotional details just as much. I'd rather they keep te shirt buttoned, as not seeing what could be underneath is more alluring (if the person is of a certain level of attraction). Also this over fleshing of men in tv shows like POLDARK feels overkill at times, and sometimes gives of this presumption that females now need to engage with males via the sight of their flesh in same way TV, film used to presume males could only likewise engage with women in the media via their flesh and looks. I know sex sells, but we as an audience at times are treated as limited shallow lot.