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The Ratings Thread (Part 66)


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Old 25-10-2015, 14:35
JordyD
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Wow for BBC One on Saturday. The whole 18 hours rating over one million.

Can't wait for tomorrow figures for Jekyll
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Old 25-10-2015, 14:36
A.D.P
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TV critic Ian Hyland likes Jekyll and Hyde but questions the timeslot. He also said he wouldn't let his kids watch before bedtime.

Ian Hyland (@HylandIan) tweeted at 1:41 pm on Sun, Oct 25, 2015:
Just watched the first episode of Jekyll And Hide.
Why the hell has ITV dumped it at 6.30pm on a Sunday?
It's really good.

https://twitter.com/HylandIan/status...124459008?s=09
Yes my point ITV scheduling at its worst. Wrong slot, dumped there.
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Old 25-10-2015, 14:38
James J
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Has this been posted?

Cowell and RT writer both calling for ratings system change:



"The way we watch TV has changed - so should "meaningless" ratings, says Simon Cowell

Now the X Factor boss thinks overnight ratings – a snapshot of how many viewers watched what the previous day – should be abolished or replaced.

Cowell is not the first to realise that the way people watch has changed, with catch up TV, +1 channels and shows available on-demand and online: “We are adding two or three million on the week’s figures which is taking us up to nine-and-a-half which in this day and age is a miracle.”

Speaking at the Judges' Houses stage of X Factor, Cowell went on to brand overnight ratings as “meaningless” and said he felt the way they are calculated, using the results of 5,000 homes from company BARB, is now out of date.

I think Cowell has a point. I mean, we are basing the viewing habits of millions and millions of people on a sample of just 5,000. There must be a better way we can get an instant snapshot in this day and age?

Wouldn't it be great to have a better idea of who watched what?

And if it is possible to get more detailed results it will help advertisers and also help shows sell ad slots in the future.

Cowell says he has changed the way he looks at ratings, and now pays more attention to the results that come seven days later – the “consolidated” numbers, which include people watching on catch-up TV and from set-top box recordings after the day of broadcast.

Cowell said: “With all the brilliant ways to watch and catch up with TV shows and series these days on all manner of devices, lets hope the way we find out ratings can be brought up to date soon too."



Paraphrased, full article :
http://www.radiotimes.com/news/2015-...s-simon-cowell
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Old 25-10-2015, 14:41
aberdaberdonian
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For the sake of diversity in the schedules, I hope it does well for ITV. But I don't think it will work out. I know it's bad to stereotype, but if you look at ITV's drama successes over the last decade, 95% of them have been the type of dramas which has good appeal to older viewers - detective or period dramas. Usually a 5m rated ITV drama has 2m 65+year olds watching it. Jekyll & Hyde due to the nature of the type of drama it is, will not get 2m 65+ year olds, it'll maybe get 1m and also fewer 55-65 year olds than the usual ITV drama. So in order for it to average 5m (which is the sort of overnight rating a new ITV drama needs to be getting these days to have a realistic chance of returning), for example, it needs a disproportionately high number of young viewers to make up the inevitable short fall in its lower older audience profile. That will be very difficult as it is hard tempting younger viewers to watch a new show on terrestrial tv, far tougher than getting the more habitual audience watching.

The lead-in from ITV News will be poor (yesterday's 6pm news had 11% share and it'll be similar tonight), so J&H has to self-start. The competition from Countryfile and Strictly will be tough. Granted, Saturday wouldve probably been tougher so Sunday is a better slot for it. But Strictly normally chops off about a million from the audience for an ITV non-event tv show compared to how such a show would rate against normal BBC1 competition. So Jekyll & Hyde really will have its work cut out. To rate at a 5m overnight, it'll need to have rated about 6m if it hadn't faced Strictly - that'd be unlikely given that ITV's highest overnight rating for a new drama this year is 5.8m (Black Work - a typical ITV friendly drama). In an ironic way, it would be typical if a far less promoted drama such as Unforgotten ended up getting a higher series average than the much promoted Jekyll and Hyde - Unforgotten is the sort of show the ITV audience tends to go for, I'm just not sure J&H will hit the spot, even if it is good.
I fear too that it may struggle, basically because of perception and habit. I think audiences no longer expect to see these types of programmes on ITV and have got out of the habit of looking for them on the channel. Therefore I applaud for ITV for giving it a go, but my expectation is that the rating may not be much better than some of the 'throw away' programming that has previously appeared in the slot.
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Old 25-10-2015, 14:41
JordyD
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Yes my point ITV scheduling at its worst. Wrong slot, dumped there.
Lol. Already making excuses for it. I knew this would happen and said so.
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Old 25-10-2015, 14:41
rzt
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All well and good that argument, but last Sunday's episode was utterly abysmal as well so every chance the quality of the series has been an issue and reflected in this weekend's ratings.

Even the most hardened X Factor fan must know deep down that the past two weeks have been terrible TV. Not even good in a car crash kind of way.

Agree with the rest of your post, minus the casual dismissiveness of the many valid criticisms of the show over the years.
That's true, perhaps last week's episode didn't go down well with viewers and maybe had an impact on yesterday's rating. It's worth mentioning though that the first two Six chair challenge episodes weren't well received on here either (comments for the first 6C ep on this very thread included 'draining', 'negative', 'unpleasant') but the ratings the following two weeks rose. So given that the ratings rose two weeks in a row and then dipped one week for the episodes from the 6 Chair Challenge stage onwards, it's difficult to ascertain how much impact the reception of the previous episode has had on the ratings for the subsequent episodes.

I wasn't dismissing the criticisms of the show, many of which have indeed been valid at a certain time. It was more to point out that the criticisms of the show have varied so much year to year (even episode to episode) from one end to the scale to another: one series was called too boring for having too many safe bland acts, the next series was called too controversial for having too many joke/novelty acts. One series was criticised for having arena auditions as it's not intimiate, one series was called boring for having the smaller room auditions which didn't produce as many spectacular moments. Gary Barlow was criticised for being too monotone and there were calls to bring back Cowell, the next series Cowell was brought back and was criticised for being unnecessarily nasty at times. One series was criticized for having too many current song choices which were remixed, the next series was criticised for having too many old more traditional song choices. The list goes on.

So the way I look at it is that the producers have tried to switch the show up series by series and have gone from one end of the scale to another. Regardless of what they've done though - and it's fair to say there have been quite a lot of changes they've tried out over the last 3-4 years - the ratings have still continued to dip. Clearly getting that balance spot on in terms of judges/casting/tone/format has been very difficult. I think it's fair to say though that it has come to a point that even with constant changes, it's about managing that inevitable decline. I suppose they could've just left the show the same in 2013-2015 as it was in 2012 and not do anything about it with the ratings declining, and as we've seen already, even with changes the ratings have declined anyway. But I think Cowell has said in the past he would rather try to freshen the show up every year rather than just leave the show the same as it was a few years ago even with the ratings going down, he'd prefer changing it up a little experimenting something different.
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Old 25-10-2015, 14:46
grondagronda
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Great post by rzt, cutting through the hysterics with insightful analysis. More of this please, less one line trolling by the same few posters.
What rzt's otherwise very good post omits to mention is that Strictly isn't the same show that began back in 2004, and it too was on the wane in 2009, before it was rebooted as a UK version of Dancing with the Stars. *That's* the show that we've got now. And it gave it a new lease of life.

The problem with XFactor is that there is no overseas version which has breathed new life into the ageing format, and so they can't really borrow any decent ideas from anywhere else.
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Old 25-10-2015, 14:47
Straker
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On the basis that whatever Cowell wants is automatically evil, we should all make our voices heard that overnights are more important than ever!
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Old 25-10-2015, 14:47
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What rzt's otherwise very good post omits to mention is that Strictly isn't the same show that began back in 2004, and it too was on the wane in 2009, before it was rebooted as a UK version of Dancing with the Stars. *That's* the show that we've got now. And it gave it a new lease of life.

The problem with XFactor is that there is no overseas version which has breathed new life into the ageing format, and so they can't really borrow any decent ideas from anywhere else.
I think they took the 6 chair challenge from the German version of X Factor...oh you said decent...
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Old 25-10-2015, 14:48
Straker
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I fear too that it may struggle, basically because of perception and habit. I think audiences no longer expect to see these types of programmes on ITV and have got out of the habit of looking for them on the channel. Therefore I applaud for ITV for giving it a go, but my expectation is that the rating may not be much better than some of the 'throw away' programming that has previously appeared in the slot.
The 7pm slot will at least give viewers the option of +1 so it can air in homes at 8-9pm which seems more fitting.
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Old 25-10-2015, 14:50
derek500
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Speaking at the Judges' Houses stage of X Factor, Cowell went on to brand overnight ratings as “meaningless” and said he felt the way they are calculated, using the results of 5,000 homes from company BARB, is now out of date.

I think Cowell has a point. I mean, we are basing the viewing habits of millions and millions of people on a sample of just 5,000. There must be a better way we can get an instant snapshot in this day and age?

Wouldn't it be great to have a better idea of who watched what?
ITV have access to Sky’s data as part of their carriage deal. Slightly different as there is no logging viewers entering and leaving the room, but how robust is that? Must drive people mad having to press buttons when people are walking around the house.

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https://corporate.sky.com/media-cent...or-advertisers
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Old 25-10-2015, 14:54
yorkie100
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Has this been posted?

Cowell and RT writer both calling for ratings system change:



"The way we watch TV has changed - so should "meaningless" ratings, says Simon Cowell

Now the X Factor boss thinks overnight ratings – a snapshot of how many viewers watched what the previous day – should be abolished or replaced.

Cowell is not the first to realise that the way people watch has changed, with catch up TV, +1 channels and shows available on-demand and online: “We are adding two or three million on the week’s figures which is taking us up to nine-and-a-half which in this day and age is a miracle.”

Speaking at the Judges' Houses stage of X Factor, Cowell went on to brand overnight ratings as “meaningless” and said he felt the way they are calculated, using the results of 5,000 homes from company BARB, is now out of date.

I think Cowell has a point. I mean, we are basing the viewing habits of millions and millions of people on a sample of just 5,000. There must be a better way we can get an instant snapshot in this day and age?

Wouldn't it be great to have a better idea of who watched what?

And if it is possible to get more detailed results it will help advertisers and also help shows sell ad slots in the future.

Cowell says he has changed the way he looks at ratings, and now pays more attention to the results that come seven days later – the “consolidated” numbers, which include people watching on catch-up TV and from set-top box recordings after the day of broadcast.

Cowell said: “With all the brilliant ways to watch and catch up with TV shows and series these days on all manner of devices, lets hope the way we find out ratings can be brought up to date soon too."



Paraphrased, full article :
http://www.radiotimes.com/news/2015-...s-simon-cowell
To an extent I agree with Cowell in that I have always queried some of the results we get from BARB but its interesting he is only dissatisfied with the system when hes losing.
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Old 25-10-2015, 15:09
sheepiefarm
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To an extent I agree with Cowell in that I have always queried some of the results we get from BARB but its interesting he is only dissatisfied with the system when hes losing.
Yeah - funny that..........
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Old 25-10-2015, 15:15
jtnorth
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Could be an interesting year for Strictly. They've got a great group of celebs but that means people mind when they go - there are going to be some very tough decisions for the judges in the dance offs as it goes on, and some decisions could really split the viewers and make a lot of people very angry, which hasn't really happened for a few years and doesn't sit as easily with Strictly 'nice' reputation as with XF. It could be a brilliant series or it could all go quite sour as it goes on and see people turning off before the end. I also think that the judging panel is getting tired and will need at least one of the men changed in the next year or two. But Claudia is brilliant on it.
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Old 25-10-2015, 15:30
maycontainnuts
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Could be an interesting year for Strictly. there are going to be some very tough decisions for the judges in the dance offs as it goes on, and some decisions could really split the viewers and make a lot of people very angry, which hasn't really happened for a few years and doesn't sit as easily with Strictly ' reputation as with XF. .
it happened with Pixie Lott last year and never affected the ratings
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Old 25-10-2015, 15:55
Glenn A
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I don't think TXF is hitting the sorts of lows that would see cancellation looming, but surely ITV should plan for an era without it, instead of still seeing it as the massive hit it was 6 years ago and giving the show 5 hours a week.
We often wonder if Lord Cowell, who has seen the American version flop big time and its American equivalent, AI, being cancelled, is panicking now. None of his new commissions created this decade have done anything and he seems to be losing his touch.
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Old 25-10-2015, 15:55
russellelly
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Excellent post by rzt upthread, good to see some analysis on the thread.

SCD is a real family show, XF has always been a late teen show, or for people who think they are still young, IE aimed at Radio1 listeners.
I'm really not sure that's the case. I know plenty of older people who watched X Factor at its peak. A big part of the 'at home on a Saturday night' demo too! Of course, BARB will have demographic data, it'd be interesting to see which viewers X Factor is losing.
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Old 25-10-2015, 16:05
cylon6
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Has this been posted?

Cowell and RT writer both calling for ratings system change:



"The way we watch TV has changed - so should "meaningless" ratings, says Simon Cowell

Now the X Factor boss thinks overnight ratings – a snapshot of how many viewers watched what the previous day – should be abolished or replaced.

Cowell is not the first to realise that the way people watch has changed, with catch up TV, +1 channels and shows available on-demand and online: “We are adding two or three million on the week’s figures which is taking us up to nine-and-a-half which in this day and age is a miracle.”

Speaking at the Judges' Houses stage of X Factor, Cowell went on to brand overnight ratings as “meaningless” and said he felt the way they are calculated, using the results of 5,000 homes from company BARB, is now out of date.

I think Cowell has a point. I mean, we are basing the viewing habits of millions and millions of people on a sample of just 5,000. There must be a better way we can get an instant snapshot in this day and age?

Wouldn't it be great to have a better idea of who watched what?

And if it is possible to get more detailed results it will help advertisers and also help shows sell ad slots in the future.

Cowell says he has changed the way he looks at ratings, and now pays more attention to the results that come seven days later – the “consolidated” numbers, which include people watching on catch-up TV and from set-top box recordings after the day of broadcast.

Cowell said: “With all the brilliant ways to watch and catch up with TV shows and series these days on all manner of devices, lets hope the way we find out ratings can be brought up to date soon too."



Paraphrased, full article :
http://www.radiotimes.com/news/2015-...s-simon-cowell
Simon Cowell never says this when Britain's Got Talent is on.
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Old 25-10-2015, 16:10
Score
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Simon Cowell never says this when Britain's Got Talent is on.
He never gets asked about it when Britain's Got Talent is on to be fair!
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Old 25-10-2015, 16:21
cylon6
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He never gets asked about it when Britain's Got Talent is on to be fair!
Because the ratings are good perhaps? And that's the point.
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Old 25-10-2015, 16:39
NeilVW
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I'm really not sure that's the case. I know plenty of older people who watched X Factor at its peak. A big part of the 'at home on a Saturday night' demo too! Of course, BARB will have demographic data, it'd be interesting to see which viewers X Factor is losing.
I posted these consolidated 16-34 demos the other week (taken from Broadcast), so they're a few weeks out of date. They showed that the 16-34 audience had fallen in line with viewers as a whole, compared with last year.

http://forums.digitalspy.co.uk/showp...postcount=7278
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Old 25-10-2015, 17:15
Glenn A
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Because the ratings are good perhaps? And that's the point.
Maybe remind him of Red or Black, Food Glorious Food and TXFUSA and watch him go purple with rage and possibly end up with a punch in the face if you say TXFUK is beaten for ideas.
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Old 25-10-2015, 17:25
Fudd
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Great posts, rzt. I see the point about the series changing in tone year from year and still the decline happening but I think they need to choose an approach and stick to it; not chop and change year from year and expect the audience to stay with it or come back to it. The power of Strictly, Bake Off and Britain's Got Talent is their consistency - it's the same approach, the same themes time after time with any changes taking place slowly (other than series 6 - 8 for Strictly which saw something of an overhaul but one which worked). Changing the approach time after time just isolates the audience who liked the previous approach.

I really fear for Jekyll and Hyde. A.D.P. says it should have been left until the new year but where would they it air? Saturday with no support on Sunday opposite Countryfile and Call the Midwife? yorkie says it should have been a post 9pm drama and isn't the whole point that they have enough of them (supposedly) and wanted to venture into family drama again? I thought Beowulf was also supposed to be family fare so it'll be interesting to see where they pitch that if it airs in Quarter One.

ITV have to keep this approach even if Jekyll and Hyde is a disaster. In a way I'm glad they've tried it in this slot - as H of De Vil said it's a much better approach that quiz shows and light entertainment programmes which would do nothing there. The only thing is I think they should have waited until next week to launch and aired it from 7pm, with The X Factor airing between 7.00 - 9.00 tonight, cutting yesterday's show down to two hours as well.
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Old 25-10-2015, 17:28
JordyD
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Jekyll and Hyde is going dowwwnnn.
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Old 25-10-2015, 17:34
Fudd
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Jekyll and Hyde is going dowwwnnn.
I'm not sure if that's something to celebrate.
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