Originally Posted by
grimtales1:
“The Scots "Vindaloo" one (Paddy Power)
”
As a Scotsman I find this advert very offensive. Its another one of those adverts that come from a London agency (Lucky General in case your wondering) and plays on the London stereotype of Scotland - tartan wearing, red haired, beard growing, bagpipe playing, shortbread tin, angry at the world, chip on our shoulder but cover it up with passive aggressive humour stereotype.
Also the fact they try an portray Michelle McManus as a beloved Scottish celebrity. She is, at best, a local Glaswegian celebrity. Outside of Glasgow no-one is interested. A quick look confirms this. As a recording artist she only released 1 album and 4 singles (2 of which failed to chart in the UK Charts). There was also her TV presenting career (all with STV - aka Scottish Television, which any Scot will tell you should be called GTV - Glasgow Television) hosting 'The Hour' on STV (think a cut price 'The One Show') This show was a mild daytime hit for 2 years, then STV decided to move this to prime time and drop an ITV show (I think it may of been The Bill, but I may be wrong). In primetime the show tanked and was cancelled after 4 shows.
This is nothing against McManus, it just she is the latest in a long line here in Scotland of a minor Glaswegian celebrity being misrepresented as 'beloved Scottish celebrity' by the Scottish Media (all based in Glasgow) and the UK media.
And I'm sure that any compaints made about the ad will be meet with a reply that, "The man from the agency that came up with the idea/was in charge of production is Scottish so it must be OK."
I'm sure they will be the occasional Scottish person who will like this advert and probably think the advert has been made to be shown only in Scotland, without realising this is a UK wide campaign and has been designed more for the English (and Welsh and Irish) to laugh at the Scots. Really it is quite pathetic!