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Magic Abba - new pop-up station on DAB |
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#1 |
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Forum Member
Join Date: Jan 2015
Posts: 63
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Magic Abba - new pop-up station on DAB
"Another Magic-branded station is to launch on DAB, but this one is a commercial product in association with MAMMA MIA!
Magic ABBA will appear for six weeks from midday Thursday 5th May, playing nothing but ABBA songs and features. It comes shortly after the launch of two new Magic stations – Magic Chilled and Mellow Magic. The station will be available on DAB digital radio in London, Manchester, Birmingham, Teesside, Tyne & Wear, Humberside, Leeds, Edinburgh, Northern Ireland, Tayside, Inverness and online." more on RT: http://radiotoday.co.uk/2016/05/baue...radio-station/ |
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#2 |
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Forum Member
Join Date: Jul 2011
Location: England
Posts: 147
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I suspected that something was coming on the Niocast multiplex - with them running the carrier tone. Wow - Bauer using a small scale multiplex seems to show that there isn't enough capacity in the existing DAB network. proving the case for an expansion of the existing tier.
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#3 |
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Forum Member
Join Date: Aug 2011
Posts: 723
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I wonder if Absolute 70's will replace Magic Abba in 6 weeks time.
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#4 |
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Forum Member
Join Date: Feb 2015
Posts: 175
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Quote:
I wonder if Absolute 70's will replace Magic Abba in 6 weeks time.
Listening 24/7 to ABBA music would drive me crazy. |
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#5 |
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Forum Member
Join Date: Mar 2006
Posts: 828
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Does running for six weeks still make it a pop-up?
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#6 |
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Forum Member
Join Date: Nov 2010
Posts: 543
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Maybe their testing to go for the 96.3 licence. Abba FM.. cool. Magic meets their Waterloo.
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#7 |
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Forum Member
Join Date: May 2004
Posts: 13,570
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Quote:
Maybe their testing to go for the 96.3 licence. Abba FM.. cool. Magic meets their Waterloo.
![]() ![]() ![]() ![]() The pop up is to encourage peope to see Magic of the Musicals at the Albert Hall London plus Mama MIA shows in London and Manchester. Mostly on Bauer owned muxes at low cost, if they use Pop-up on the Now muxes they would have to pay full rate (but Pop up is now closing). |
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#8 |
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Forum Member
Join Date: Oct 2002
Location: Inverness
Posts: 3,473
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I guess it's now possible that Abs 80s will return to Inverness and that's where the second vacancy went.
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#9 |
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Forum Member
Join Date: Nov 2010
Posts: 543
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Quote:
No they are going to Clyde rocks for Glasgow 96.3.
The pop up is to encourage peope to see Magic of the Musicals at the Albert Hall London plus Mama MIA shows in London and Manchester. Mostly on Bauer owned muxes at low cost, if they use Pop-up on the Now muxes they would have to pay full rate (but Pop up is now closing). |
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#10 |
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Forum Member
Join Date: Mar 2015
Posts: 406
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I wonder why its not on South Yorkshire? Maybe Trax FM remaining on DAB is using the capacity.
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#11 |
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Forum Member
Join Date: Dec 2008
Location: Dewsbury, England
Posts: 8,684
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It's on Leeds.
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#12 |
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Forum Member
Join Date: Aug 2005
Location: South Lanarkshire
Posts: 35
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#13 |
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Forum Member
Join Date: Sep 2010
Posts: 2,227
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I would much rather have Planet Rock back on D1 than this 6 week Abba pop up.
I really fail to see the point of pop up stations and cant imagine many ordinary listeners actually bother to scan & tune in to them? Do people listen? ? |
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#14 |
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Forum Member
Join Date: Mar 2006
Posts: 828
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I'd say it depends on whether people have a reason to listen to it.
The BBC's pop-up stations so far have been to provide additional coverage of events (Eurovision) or seasonal coverage of genres (country, the recent 50s one). The ABC in Australia do this more often, with their "Extra" channel devoted to limited-run programs on particular themes (they did an all-vinyl weekend once, outside of their music networks), or network-wide campaigns, or events, such as ANZAC Day. http://www.abc.net.au/radio/digital/extra/ Magic starting a six-week station devoted to Abba, though, is not reason enough, at least to me. |
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#15 |
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Forum Member
Join Date: May 2004
Posts: 13,570
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Must be the first sponsered by a musical?
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#16 |
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Forum Member
Join Date: Apr 2004
Posts: 9,867
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Quote:
I would much rather have Planet Rock back on D1 than this 6 week Abba pop up. <snip>
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#17 |
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Forum Member
Join Date: Oct 2002
Location: Inverness
Posts: 3,473
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Quote:
I would much rather have Planet Rock back on D1 than this 6 week Abba pop up.
I really fail to see the point of pop up stations and cant imagine many ordinary listeners actually bother to scan & tune in to them? Do people listen? ? Most new radios don't need to be scanned, so I guess people will stumble across stations, particularly if it's named similarly to their usual one. |
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#18 |
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Forum Member
Join Date: Jan 2015
Posts: 63
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Does someone has direct url for mp3 or aac stream ?
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#19 |
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Forum Member
Join Date: Jul 2003
Location: Essex
Posts: 3,858
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It's on London 1 @ 80kbps Mono original flavour DAB
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#20 |
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Forum Member
Join Date: Jul 2007
Posts: 10,877
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Quote:
I suspected that something was coming on the Niocast multiplex - with them running the carrier tone. Wow - Bauer using a small scale multiplex seems to show that there isn't enough capacity in the existing DAB network. proving the case for an expansion of the existing tier.
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#21 |
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Forum Member
Join Date: Apr 2008
Location: The great North of England!
Posts: 3,902
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Quote:
I wonder if there would be enough demand for a second full-scale multiplex in Manchester. Liverpool effectively has two (Bauer, and Muxco Wrexham/Chester/Liverpool).
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#22 |
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Forum Member
Join Date: Jan 2002
Location: South East England
Posts: 5,714
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Quote:
Does someone has direct url for mp3 or aac stream ?
http://tx.whatson.com/http_live_baue...rexternal2.mp3 112k http://tx.whatson.com/http_live_baue...rexternal2.aac 48k http://tx.whatson.com/http_live_baue...ternal2low.mp3 48k http://tx.whatson.com/http_live_baue...ternal2low.aac 24k |
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#23 |
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Forum Member
Join Date: Jan 2015
Posts: 63
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Thank you !
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#24 |
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Forum Member
Join Date: Dec 2008
Location: Dewsbury, England
Posts: 8,684
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Magic Abba is playing a loop promoting Magic. A few music clips with presenters talking over them to promote their shows. Listeners are thanked for listening to Magic Abba and advised to retune to Magic.
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#25 |
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Forum Member
Join Date: Mar 2004
Location: Leeds
Posts: 10,953
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Quote:
Magic Abba is playing a loop promoting Magic. A few music clips with presenters talking over them to promote their shows. Listeners are thanked for listening to Magic Abba and advised to retune to Magic.
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