I would say 2009 was the start of them aiming at the kids and families and John Cena was up front and centre.
People think of the Attitude Era all the time. I'm not talking about a 5 year period, I'm talking from the late 80s till mid 2008. Wrestling was full of larger than life characters. Those characters were different. Most of them wore costumes, had gimmick names, some of them talked in ways they never would in real life. There were stories connecting the matches. That's how wrestling was from Roddy Piper and his Piper's Pits which everytime he did one he seemed to start a new feud with a different person to Randy Savage and the Mega Powers, Sgt Slaughter, the Hart Foundation, even through the New Generation era it was filled with over the top characters. Even in 2008 we had Mr McMahon and his bastard son Hornswaggle and him whipping him with a belt after beating him up inside a steel cage and then pulls his underwear down on TV and asks his son to kiss his bare ass. How can anyone not laugh when watching all that? That's how wrestling was for many people for many years. They've never known anything different so you have to try and understand that for some of us....me.....the last few years of WWE and last night, it's a bit of a change, it's quite the change, it's like a million miles away from what we used to watch and again I'm not one of these fans harking back to the Attitude Era, i'm talking a good 25 years.
The smark fans, tend to be the kind of fans that hate all that stuff. They would hate blood. They would hate the Kiss My Ass Club or even Sgt Slaughter, you see now how they don't have time for Rusev and Lana's schtick, do you think they would have liked Sgt Slaughter and General Adnan? Course they wouldn't. They would hate anything that resembled entertainment or pantomime or soap opera. A lot of them just want wrestling and nothing but wrestling and that's why some people say things like that, the WWE is catering to the smarks because they tend to represent that side of the wrestling business.
There was people like me that enjoyed the other side of wrestling and unfortunately people tend to think of that as the Attitude Era and I've just proven that it's not 1997 - 2001. It's actually 1988 - 2008. And for many people that's all they knew. That's what wrestling was to them.
I can't explain it any better or clearer than that and that's why I always said to people online that would give me abuse about it that they didn't see what I saw. If you saw what I saw within those 20 years, you would see it from my side. If you saw the wrestling that I saw, you'd see the difference right away, it's like night and day.
But after last night and seeing hardly any negative comments on the show, I now know that I need step back for a bit because it's not a case of a company putting out a product that I disagree with and I can say it's not aimed at me, it's aimed at families and that's why It doesn't challenge me or interest me. It's now a case of people my age all agreeing that it's good and they want more of it so now I know what needs to happen and I know that I can't see it the same way they do. And it's happened with other things where the general public get behind something, it's great and they love and I give it a go and I can't get into it and there's things there that they can see that I can't see and I could be wrong. The WWE could be doing the right thing and if it ends up being good for business and more people watch it then that's great and it just means I got it wrong. It doesn't change the wrestling I did watch, I can still say I watched and enjoyed wrestling for that period of time.