Originally Posted by Forza Ferrari:
“I don't think sky paid much for the golf. Not sure if anybody has the figure but rember the rights cost buttons. The BBC just didn't want the production costs they would rather spend the money on tallent. Plus they have all those royal events and a tennis tournament to cover.
Sky are just trying to avoid putting the sport to far behind the pay wall with the first days cocerage. It won't last and the sport will diminish like most behind the pay wall.”
As I understand the last BBC contract was £7m a year for four days content.
Sky are offering £1m a year.
The current BBC Wimbledon deal is £40m over 13 days, although by the last four days, with so many events comcluding might suggest 11 days to offer a comparison.
Wimbledon approx £4m a day
The Open £2m a day. Though the BBC would not have doubled its contract, the most would I imagine would have been £9m, or £2.25m a day.
Has it overvalued Wimbledon? Or with Sky offering £15m, was it under cutting the value of The Open.
Though I suspect a lot less, have not added Women's Open.
Wimbledon offers both Women and Male events. Can be argued that 8 days golf could be £1.5m a day. Doesn't a typical prime time drama cost about £1m an hour? Oh how cheap Sport may actually have been.