Originally Posted by H of De Vil:
“BBC News is on before Pointless, which is default viewing fr those older viewers who watch SCD.
BBC News at 5.30pm is often 3.5m+, so Pointless has a good starting audience to grow from.”
True and this situation that the BBC enjoys has taken years to get to. ITV has chased younger viewers and driven millions away by stuffing their weekdays with soaps.
Lygo decides to show similar dramas on consecutive nights and chops the legs off new LE formats. Oh and he wants more Corrie.
Hardly surprising BBC1 is the default option for millions.